




Website design for The Flourish Project focusing on nine Innovation Labs structure (Wisdom, Conscious Parenting, Nurture, Learning, Community, Cities, Peace, Legacy, Healing). Wisdom Lab positioned first as cross-cutting theme using vector equilibrium icon. Healing Lab added as ninth lab incorporating Global Healing Day initiative with Caduceus symbol. Visual identity emphasizing diverse, global representation with artistic collage-style hero image incorporating interbeing themes, multi-ethnic intergenerational communities, nature, ecology, and cosmic elements. Refined symbolic icons for each lab: rounded pentagons for Legacy Lab suggesting organic storytelling, compass for Leadership Lab, bioregion-inspired design for City Lab, growth progression for Conscious Parenting Lab. Video background exploration for hero section using Indigenous-themed content pending cultural sensitivity review. Team member bios with updated titles including new members James and Lana. Framework page using 'Ecosystemic Flourishing (ESF) Framework' heading. Dark mode aesthetic with improved typography. 'Ecology of Belonging' as prominent homepage feature. Shift from consumer to participant engagement model.
Airtable setup for The Flourish Project including nine Innovation Labs with linked resources. Resource cataloging with AI-generated PDF summaries via Airtable's built-in AI agent. Airtable upgraded from free to team plan (~$288/year) to support continuous API syncing and extended customization features. Resources tagged with status designations including 'primary' for three featured handbooks displayed with images. Comprehensive academic papers and resources being added from Wendy's provided list. Simplified field visibility to hide unnecessary ID fields for clean user experience.
Website design and development for The Flourish Project upgraded to Mast framework. Site structure focuses on nine Innovation Labs with integrated Resources section. New drag-and-drop CMS capabilities. Dark mode aesthetic implementation now functional. Simplified resources approach with most labs showing contact page link for expressions of interest, except Learning Lab which gets specialized contact form capturing name, role, email, school/organization, website, city, country. Conscious Parenting Lab features actual resource grid. Resource page prominently features three core handbooks used by 30+ schools worldwide with Airtable AI-generated PDF summaries. CMS-driven team management system with unpublished profiles for Fabienne and Annie pending discussions. Framework page cleaned up removing duplicate entries, linked from homepage ESF Framework section. New Principles of Partnership page with fungi/mycelium imagery and expression of interest link. Contact page updated with calming nature image. Airtable upgraded to team plan for continuous syncing. Integration with Airtable for resource management with primary status tagging for featured handbooks. Site transfer to Wendy's Webflow workspace pending with domain connection instructions to follow. Target launch after final joint review.

Finalization of iconic visual identity system for nine Innovation Labs. Completed simple, logo-like symbolic icons using consistent visual language: rounded pentagons for Legacy Lab suggesting organic storytelling and five-fold symmetry of hand passing down knowledge (24:17), compass design for Leadership Lab (19:20), bioregion-inspired icon for City Lab combining built environment with natural forms (25:54), growth progression from infant to child for Conscious Parenting Lab (17:00), vector equilibrium created parametrically for Wisdom Lab (18:52), Caduceus or systemic healing symbol for Healing Lab (34:08). Icons must be universally accessible and professional for diverse audiences from early years teachers to government leaders. Creating 'the bud rather than the flower' - simple forms that are sacred yet approachable. All icons finalized today enabling stakeholder review.
Development of community engagement strategy moving from consumer to participant model. Learning Lab launching as first community of practice with specialized contact form capturing name, role, email, school/organization, website, city, country - distinct from other labs which use standard contact page. Schools, academy trusts, and educational organizations become co-creators rather than passive consumers. Communication happening through WhatsApp groups rather than complex platform features. Tiered structure where well-resourced schools pay participation fees enabling commons-level access for schools globally. Resource page features three core handbooks used by 30+ schools worldwide as primary engagement tools with automatic PDF invitation system. Future AI-powered interactive tool envisioned using Claude to replicate Wendy's knowledge base, helping different user types get personalized guidance - ideal prototype within Learning Lab community. Moving away from heavy facilitation models toward emergent gathering approach. Leveraging engagement data from 37 countries.
Innovative funding page that breaks from traditional pricing models, using geometric visualization (potentially featuring vector equilibrium) to tell a narrative about resource flow through the system. Incorporates 'give back' structure where organizations that can afford fees help resource schools globally that cannot. Acknowledges non-monetary contributions from university researchers and PhD students. Radically transparent about sustainability needs while presenting as invitation to co-create rather than traditional transaction. Goal is to confound expectations and make people's brains hurt by approaching funding transparency from the inside out.
Integration of Global Healing Day initiative as the ninth Innovation Lab (Healing Lab) within The Flourish Project structure. Creates balanced three-by-three grid layout and showcases tangible partnerships including Charter for Compassion and Pocket Project. Healing Lab positioned as cross-cutting theme alongside Wisdom Lab, influencing all other labs (34:41). Uses Caduceus or systemic healing symbol. 2025 approach emphasizes simplicity: participants share healing activities using social media tags without formal event registration, creating accessible grassroots movement (38:37). Site offers both free community resources and professional paid courses organized using Flourish framework (30:01). Requires steering group approval for positioning under Flourish Project site and cultural sensitivity review of content. Provides legitimacy through demonstrated partnerships and upcoming events (33:19).
Strategic initiative to position interconnected ecosystem for Templeton World Charity Foundation funding ($10M over 5 years, $2M annually). Connecting multiple established organizations (Evolutionary Leaders, Spirit of Humanity Foundation, Wellbeing Economy Alliance, Child for Compassion, Sources Energy, etc.) as 'field of flowers' where each maintains distinct identity while being supported to excel. Demonstrates technological enablement of ecosystem connectivity through James's 12 modular tools. Represents shift from single-organization funding to ecosystem support model. Includes integration of multiple websites into shared system with cross-project profile propagation.
Exploration of using the Ecosystemic Flourishing Framework wheel as an interactive navigation tool for resources. AI-powered interactive tool using Claude and model context protocol to replicate Wendy's extensive knowledge base, allowing different user types—from parents to city councillors—to ask questions and receive personalized guidance about relevant resources and opportunities (50:11). Would analyze user questions to improve offerings over time (51:55). API costs decreasing rapidly, only significant with thousands of users. Ideal funded development opportunity to prototype within Learning Lab community. Combines visual framework presentation with practical resource directory functionality. Requires sophisticated filtering and curation system to surface appropriate resources based on user selections.

Add 'Ecology of Belonging' as prominent homepage title
December 24, 2025
Wendy uses this phrase frequently in her work and wants it featured prominently on the site (02:41)

Refine hero image with more photographic approach
December 26, 2025
Current hero image concept is solid but appears 'plonked' on the site. Reference magazine mockups with more photographic, visually beautiful images for aesthetic direction (02:34-03:04)

Source diverse global imagery for all site sections
December 27, 2025
Critical requirement for diversity and representation throughout site. Needs: babies/children of diverse ethnicities (optimizing wellbeing at beginning of life), multi-ethnic representation, indigenous/rural community imagery, non-Western farmers markets for circular economics section, indigenous communities building together for human capacities section. Must avoid Western-centric bias (05:02-07:41)

Update Innovation Labs structure to seven labs in correct sequence
December 23, 2025
Correct sequence: Conscious Parenting Lab (newly added), Nurture Lab, Learning Lab, Community Lab, Care Home Lab, Elder Lab, Legacy Lab. James had been using outdated content (15:16-18:34)

Create individual pages for each Innovation Lab
December 30, 2025
Seven lab pages needed: Conscious Parenting, Nurture, Learning, Community, Care Home, Elder, Legacy. Each will have linked resources from Airtable (19:01)

Add lab content from email to Airtable and connect resources
December 24, 2025
Create proper lab entries in Airtable and establish connection interface for linking resources to labs (24:38-26:27)

Create reflections/questions post type with interactive form functionality
January 10, 2026
New post type for thoughtful questions that can appear throughout site. Potential interactive form where people answer questions, provide email, and submit responses. These become resources themselves (22:58)

Update Resources page introduction text
December 26, 2025
Explain overall resource strategy: specific resources being developed under each lab, but featured items address universal themes like 'what makes life worth living' (10:37, 21:58)

Hide unnecessary ID fields in Airtable for cleaner user experience
December 23, 2025
Simplify Wendy's workflow by hiding technical ID fields she doesn't need to see (26:32)

Send Wendy the new model page
December 20, 2025

Send invoice for recent work
December 20, 2025
James to send invoice to Wendy (01:01:00)

Provide team member photos for website
December 27, 2025
Most photos available from existing website, need photo for Simon specifically. Send as files via email (37:11)

Add resource links to Innovation Labs in Airtable
January 5, 2026
Use the connection interface to link appropriate resources to each of the seven Innovation Labs (27:45)

Develop copy for Resources page explaining overall strategy
December 30, 2025
Write blurb explaining that specific resources are being developed under each lab, but featured items address universal themes (21:58)

Review and finalize team member bios with each person
January 3, 2026
Check all bios with team members for accuracy. Historical context already added to About section (37:38)

Send Russian paper on Metaphoric Thinking and AI to James
December 23, 2025
Paper explores creative intelligence emerging between humans and AI, 'divine intelligence' in the in-between space (54:54-55:18)

Send Global Healing Day project information to James
December 27, 2025
Information about Global Healing Day project for potential future web design work (34:12)

Remove the right-hand image and lift the title
Part of the website update tasks for The Flourish Project

Make title 'The Ecology of Belonging'
Update the main title to 'The Ecology of Belonging'

Change 'Find your path - Quick Pathways to Flourish' to 'Innovation Labs'
Following our conversation the labs were updated to the attached content

Remove resources shown at end of each lab and show 'Learn More' leading to dedicated pages
Simplify the lab pages by removing specific resources and adding generic 'Learn More' links

Update teams section - show Annie Harvey and Fabienne Vailles as associate researchers
Change their titles from 'lead researchers' to 'associate researchers'

Update Open Resources section - show placeholder text about upcoming commons
Replace with: 'We will soon be sharing a growing commons of research, tools, and practical resources to support your journey toward systemic flourishing' - remove all specific links as this needs more time for the new team to think about

Remove social media links until fully supported
Remove social media links until we are able to fully support these channels

Await further instructions
Stand by for additional guidance and next steps after initial tasks are completed

Create collage-style hero image with interbeing themes and hand-drawn interconnection elements
January 20, 2026
Develop artistic hero image incorporating multi-ethnic intergenerational communities, nature, ecology, and cosmic elements representing four intelligences framework. Include hand-drawn elements illustrating interconnectedness rather than separate components. Reference discussed at 25:46. Should avoid flat landscape feel and convey ecosystemic aspects.

Develop hand-drawn style illustrations for each Innovation Lab page
January 22, 2026
Create distinctive hand-drawn illustrations for all seven Innovation Labs replacing current generic icons. Should complement collage approach for hero image and maintain cohesive visual storytelling. Specific guidance provided: Learning Lab - curiosity and lifelong learning avoiding classroom imagery; Conscious Parenting Lab - gentle hands and nurturing; Nurture Lab - love and attachment; Peace Lab - dove imagery with care to avoid cliché; City Lab - nature integrated with buildings. Discussion at 27:22 and 33:44-35:46.

Deploy holding page to live Flourish Project domain
January 24, 2026
Launch minimum viable version of site by end of next week to direct funders and collaborators away from outdated site. Even interim version preferable to continuing to reference old materials as Wendy prepares grant applications. Urgent priority discussed at 05:48 and 06:16.

Record Loom tutorial demonstrating CMS editing processes for Wendy
January 27, 2026
Create video walkthrough showing how to edit CMS content independently including team member profiles, lab content, and other site elements. Enable Wendy to make updates without Webflow expertise using drag-and-drop framework capabilities. Discussed at 30:49.

Create Lab index page showing all labs with links to individual pages
January 22, 2026
Build dedicated index page displaying all seven Innovation Labs with navigation to their individual detailed pages. Discussed at 33:44.

Experiment with video backgrounds for hero section using provided and stock footage
January 22, 2026
Test video background implementation for homepage hero to create sense of life and dynamism. Wendy will provide access to previously licensed footage. Also explore stock video sources. Should convey ecosystemic and interbeing themes better than static image. Reference at 22:38 and 40:12.

Increase logo size in header for stronger brand presence
January 17, 2026
Make logo larger in site header to create more prominent brand identity. Quick visual adjustment discussed at 24:30.

Review Simon's email about community of practice structure and prepare technical considerations
January 20, 2026

Finalize Framework page with introduction content and embedded interactive framework
January 24, 2026
Create dedicated page for the framework with basic introduction text and link to primary framework document. Incorporate interactive framework James previously developed. Framework continues to evolve. Discussed at 31:30.

Provide video footage or photographic images for hero section
January 17, 2026
Share video footage or photos conveying ecosystemic and interbeing themes for hero section. Provide access to previously licensed footage that could work as video background. Should create sense of life and dynamism. Discussed at 22:38.

Rewrite About page introduction replacing current history section
January 24, 2026
Update About page introductory history section which currently feels disconnected from project's current identity. Should better reflect journey and current positioning. Discussed at 30:02-30:23.

Contact associate researchers Fabienne and Annie to confirm continued involvement
January 20, 2026
Verify whether Fabienne and Annie wish to continue as associate researchers given significant evolution in project scope and direction. Discussed at 45:01.

Share Simon Lightman's email about community of practice model with James
January 17, 2026
Forward Simon's email outlining communities of practice structure for Learning Lab so James can review technical considerations. Discussed at 47:15.

Provide updated content and direction for each Innovation Lab page as needed
January 27, 2026
Supply any additional content, imagery guidance, or direction needed for individual Innovation Lab pages as development progresses. Discussed at 35:46 in context of lab-specific imagery requirements.

Create simple logo-like symbolic icons for all Innovation Labs using sphere designs
January 20, 2026
Design extremely simple, abstract symbols for each innovation lab that function like logos. Use spheres containing symbolic elements: heart for Nurture, dove for Peace, vector equilibrium for Leadership, honeycomb grid for Cities. Must be universally accessible and professional for diverse audiences from early years teachers to government leaders. Creating 'the bud rather than the flower' - simple forms rather than intricate designs. Complete and share iteratively today. Discussed at 00:51, 07:00, 38:34.

Fix typography consistency issues across different screen sizes
January 22, 2026
Address typography scaling and consistency problems visible across different screen sizes and resolutions. Ensure text displays properly in all viewport sizes. Mentioned at 06:51.

Improve hero image placement and resolution with better face positioning
January 22, 2026
Adjust hero image composition to move faces lower in the frame for better visual balance. Improve overall image resolution and placement. Discussed at 17:45.

Diversify Peace Lab hands imagery using generative tools for multi-ethnic representation
January 23, 2026
Use generative tools to create diverse hands imagery for the Peace Lab ensuring multiple ethnicities are represented. Avoid tokenism while ensuring genuine global representation. Discussed at 13:44.

Replace all lab page resource sections with 'express interest' forms except Learning Lab
January 24, 2026
Remove resource grids from most Innovation Lab pages, replacing with simple 'express interest' call-to-action forms. Exception: Conscious Parenting Lab will feature actual resource grid. Learning Lab gets special community platform treatment. Discussed at 15:44 and 18:28.

Design and implement community visualization system for Learning Lab linked to registration form
February 7, 2026
Create simple two-part solution: (1) registration form collecting participant information, photos, and details; (2) visual representation on site showing community members. Actual communication happens through WhatsApp groups rather than complex platform features. Provides visual sense of community without unnecessary platform complexity. Discussed at 24:00.

Send temporary domain link and web address for team preview
January 21, 2026
Share temporary web link with Wendy allowing stakeholder preview while final refinements continue. Enable broader team review before official launch. Discussed at 29:31.

Find alternative image for human capacities section representing early years focus
January 24, 2026
Replace current human capacities section image with one that better represents early years focus rather than current imagery. Ensure it aligns with the section's purpose. Discussed at 32:09.

Provide shortened text versions for homepage Innovation Lab descriptions
January 24, 2026
Current longer text versions don't work well in condensed homepage layout. Supply shorter versions that work better in the compact format. Discussed at 11:00.

Write intro text for Innovation Labs main page
January 27, 2026
Develop introductory content for the main Innovation Labs landing/index page. Discussed at 12:00.

Develop contact form questions for general inquiries
January 27, 2026
Create appropriate questions for general contact form to capture relevant information from inquiries. Discussed at 18:40.

Work with Simon to create registration questions for Learning Lab community of practice
February 3, 2026
Collaborate with Simon to develop appropriate registration questions for Learning Lab community platform that will collect participant information, photos, and relevant details from schools, academy trusts, and educational organizations. Discussed at 28:25.

Develop content for innovative funding page with geometric visualization concept
February 10, 2026
Create content for funding page that breaks from traditional pricing models. Use geometric visualization (potentially vector equilibrium) to tell narrative about resource flow. Incorporate 'give back' structure, acknowledge non-monetary contributions, and approach transparency from inside out to confound expectations. Discussed at 33:00-37:40.

Transfer Webflow site to Wendy's workspace and provide setup instructions
January 27, 2026
Remove and reinvite Wendy as editor to resolve persistent login and cookie errors (12:23). Establish dedicated Webflow workspace under Wendy's control giving direct hosting management and builder interface access (13:02). Provide instructions for workspace setup and site transfer (58:14).

Complete all Innovation Lab icon refinements including Healing Lab Caduceus symbol
January 26, 2026
Finalize all nine Innovation Lab icons with approved designs: rounded pentagons for Legacy Lab (26:50), compass for Leadership Lab (19:20), bioregion design for City Lab (25:54), growth progression for Conscious Parenting Lab (17:00), vector equilibrium for Wisdom Lab (18:52), and Caduceus or systemic healing symbol for Healing Lab (34:08). Complete today to enable stakeholder review (48:18).

Update framework page heading to 'Ecosystemic Flourishing (ESF) Framework'
January 26, 2026
Change framework page heading from generic language to 'Ecosystemic Flourishing (ESF) Framework' for consistency across site (35:56). Quick content update.

Replace About page hero video with vibrant community life footage
January 26, 2026
Source and implement replacement video showing farmers markets, community gardens, people engaged in collaborative activities that better conveys bioregional and regenerative culture themes (42:05). Current video needs to be replaced with content showing vibrant community engagement.

Add organization field and multiple-selection capability to contact form
January 26, 2026
Add missing organization field to contact form plus role, LinkedIn, and website fields (46:08). Enable multiple selection for areas of interest allowing users to select multiple Innovation Labs or 'all of the above' option rather than forcing single selection (46:38).

Submit personal bio and preferred role title for team page
January 26, 2026
Write bio for team page and select role title that reflects visual storytelling and creative direction capabilities. Wendy suggested possibilities like Creative Director or Digital roles (50:06). Should align with other team members' meaningful role titles like Lana's 'narrative weaver'.

Conduct two-week cultural sensitivity review of Indigenous video content with stakeholders
February 9, 2026
Indigenous-themed hero video selected from three options (41:43) requires cultural sensitivity review with core team before public launch. Acknowledge potential concerns about language or cultural representation (47:53). Two-week stakeholder vetting process with core team.

Obtain Global Healing Day steering group approval for Flourish Project integration
February 9, 2026
Get approval from Global Healing Day steering group for positioning initiative under Flourish Project site as ninth Innovation Lab (38:46). Requires steering group consensus on structural integration.

Collect bio from Lana for team pages
January 26, 2026
Obtain bio content from communications specialist Lana who has chosen 'narrative weaver' as role title rather than 'head of communications' (11:03, 43:02). Need both short bio for Innovation Labs page and longer version for About page (40:14).

Review completed site updates and begin stakeholder sharing process
January 27, 2026
After all refinements completed today (48:18), review finalized site and begin two-week sharing process with core team and Global Healing Day steering group for feedback before public launch (47:53). Share with stakeholders for high-level educational leaders meeting.

Develop resource curation strategy for different user contexts and levels
February 15, 2026
Address challenge of curating Global Healing Day resources for vastly different user levels and contexts—individual practitioners, families, community trauma healing groups, cities, international reconciliation efforts (56:17). Consider whether framework wheel could function as interactive navigation tool showing relevant resources based on user selection (57:40).

Explore framework wheel as interactive resource navigation concept
February 28, 2026
Consider concepts for using the Ecosystemic Flourishing Framework wheel as an interactive tool that helps users navigate to appropriate resources based on their context and needs (57:40). Could combine visual framework presentation with practical resource directory functionality.

Complete Learning Lab specialized contact form with all required fields (name, role, email, school/organization, website, city, country)
February 10, 2026
Learning Lab requires its own specialized contact form distinct from other labs which link to the standard contact page. Fields needed: name, role, email, school/organization, website, city, country. Uses Webflow conditional logic to display unique form on Learning Lab while other labs share standard contact page link. Discussed at 08:29 and 12:15.

Upload three featured handbooks to Airtable with 'primary' status and generate AI summaries
February 10, 2026
Three core handbooks used by 30+ schools worldwide need to be uploaded to Airtable with 'primary' status tag so they display prominently with images at the top of the resource page. Airtable's AI agent will automatically generate PDF summaries. Discussed at 26:45.

Verify all academic resources from Wendy's email are added to Airtable
February 12, 2026
Wendy sent James a comprehensive list of academic papers and resources (31:57) that need to be added to the Airtable resource management system. Ensure all items are properly uploaded and tagged. Discussed at 34:59.

Remove duplicate resources from Framework page
February 8, 2026
Framework page contained duplicate entries for key documents that need cleanup. Discussed at 36:19.

Link homepage ESF Framework section to Framework page
February 8, 2026
Ensure the ESF Framework section on the homepage properly links to the dedicated Framework page. Discussed at 38:09.

Create Principles of Partnership page with fungi image and expression of interest link
February 12, 2026
New page featuring content about collaborative working and mycelium-inspired partnership models. Move fungi/mycelium image from current contact page to this new page. Include clear call to action directing interested partners to express interest via contact form. Accessible from homepage and footer. Discussed at 39:46 and 42:11.

Replace contact page image with new calming nature photograph
February 10, 2026
Swap current fungi/mycelium image on contact page with a new calming nature image with soft sunlight. The fungi image moves to the new Principles of Partnership page. Discussed at 42:28 and 42:43.

Share Google Drive folder containing all framework images and icons with Wendy
February 8, 2026
Provide Wendy with access to Google Drive folder containing all framework images and icons for her reference and use. Discussed at 44:50.

Transfer Webflow site to Wendy's workspace
February 10, 2026
Transfer the completed site to Wendy's Webflow workspace so she can manage hosting, CMS site plan, and domain connection independently. Discussed at 45:54.

Provide detailed instructions with screenshots for domain connection process
February 10, 2026
Create step-by-step guide with screenshots showing Wendy how to connect her flourishproject.net domain through Webflow's quick connect feature. Acknowledge Wendy's preference for clear guidance given her current health challenges. Discussed at 47:19.

Notify Wendy when all website changes are complete for final review
February 12, 2026
Send confirmation to Wendy once all current round of changes are completed, enabling her to conduct final review before launch. Discussed at 54:50.

Provide any additional specifications for Learning Lab contact form if needed
February 10, 2026
Review the Learning Lab specialized contact form fields (name, role, email, school/organization, website, city, country) and provide any additional specifications or field requirements. Discussed at 08:29.

Review all website changes when James confirms completion
February 14, 2026
Conduct thorough review of all website updates including contact form consolidation, resource page, framework page cleanup, Principles of Partnership page, and image swaps once James confirms all changes are complete. Discussed at 47:29.

Set up flourishproject.net domain-based email through Heart Internet provider
February 14, 2026
Establish professional domain-based email address through Heart Internet hosting provider to replace current Gmail routing for form submissions. Discussed at 43:59.

Send James any additional framework images or icon requests
February 10, 2026
Provide any additional framework images or icon requests needed for the site. Discussed at 44:50.

Conduct final review and approve site for launch
February 17, 2026
After all changes confirmed complete and domain connected, conduct final comprehensive review and give approval for public site launch. Discussed at 48:14.