Design and build a new Webflow website for Revillage Foundation to replace existing Squarespace site. Inspired by Shorefast model with clean structural clarity combined with The Ecology Center's vibrancy and approachability. Building a versatile backbone that can support connected but distinct sub-sites over time - an ecology of brands approach. Main page linking to sub-pages for both development and nonprofit entities. Exploring video textures (using Sprout for efficient hosting), time-distorted nature imagery, and potentially circular/map-based navigation elements. Developing distinctive language of shape and color that generates a full family of graphics and iconography. Must balance jaw-drop moments with dead-simple usability for diverse community members. Includes basic brand color development and bilingual accessibility through Webflow Locales feature. Professional photography and video assets available from neighborhood photographers.
Finalize Grayton Station botanical logo mark from Monya's explorations - choosing between square, oval, and five-lockup compositions with coffee bean illustration. Complete brand purpose questionnaire analysis to extract key alignment threads. Develop distinctive visual language including color palette, typography (potentially evolving from current Revillage wordmark), iconography family, and shape language that can generate graphics across all brand touchpoints. Create comprehensive brand guidelines covering multi-generationally aspirational positioning, tangible rooted-in-now expression, and how to speak to spectrum from local community members to solarpunk funders. Includes FigJam board setup with website precedents, mood board images, and inspiration. Logo must be finalized within one week for signage and cups. Brand language development feeds directly into website design work.
Develop automated communication workflows triggered by event signups and other user behaviors. Integration with calendar/CMS system to enable intelligent, contextual outreach for Revillage programming. Would support both nonprofit and development entity communications.
Build intelligent, easy-to-update calendar system using Webflow CMS synced with Airtable for event management. Enables multiple team members to create and manage quarterly programming events. Centralized event database in Airtable with location tags powers unified view on main Revillage site, while filtered views serve individual entity pages (Grayton Station, future Town Square page) showing only contextually relevant events. Calendar should be regularly updatable as new nonprofit programming emerges. Foundation for future automation triggers based on event signups. Part of building versatile backbone that supports ecology of brands approach.
Design and develop participation pathways and community listening infrastructure for Revillage website. Create intake system where community members can share what makes them most alive, their gifts, and how they want to contribute. Build smart matching capability that connects volunteers to opportunities behind the scenes. Explore interfaces for submitting dreams and ideas with collective visualization (generative collage, honeycomb patterns). Consider physical touchpoint (tablet in shipping container at Town Square or Grayton Station) for non-digitally native community members. Potentially refresh and digitize 2023 community design survey data (150 resident responses) as foundation. System should serve as ongoing listening device for the village, making participation invitations feel special and matched to individual gifts rather than generic volunteer asks.

Generate and send proposal with tiered website development options
Create proposal including: baseline beautiful one-pager, event calendar CMS with Airtable integration, and automation capabilities. Referenced at (26:34). Budget consideration: ~$5,000 for simple website mentioned at (23:15).

Review proposal and clarify project priorities and budget alignment
Review tiered proposal from James and determine which options align with Revillage Foundation's priorities and ~$20K available budget ($25K annual budget total). Mentioned at end of meeting following proposal discussion.

Compile available photography and video assets for website content
Gather professional photography from neighborhood photographers, professional video footage, and planned year of pro bono photography for community café. Assets mentioned at (18:49) as available content for website.

Outline simple site architecture for review before proposal if helpful
Optional task mentioned in action items. Create outline of desired site structure - main page linking to sub-pages for development projects and nonprofit initiatives. Inspiration from Shorefast model discussed at (18:49). Matt mentioned wanting 'one main page linking out to sub-pages for both development projects and nonprofit initiatives' at (18:49).