David opened with a time constraint, needing to return to accounting and invoicing, so the conversation was focused and direct (01:05). The session centered on resolving outstanding photo selection decisions for davidliebnau.com, refining the homepage structure, and clarifying remaining technical fixes on the quiz results page.
David expressed concern that his pre-selected photo preferences hadn't yet made it into the mockup, and asked to walk through his rationale directly (07:37). After comparing options side-by-side, James made a strong case for keeping the current hero image based on:
David accepted the reasoning but raised a concern that the colonnade in the background draws the eye toward a vanishing point rather than reinforcing focus on him (23:01). James will explore editing the background — potentially blending David into a fuller scene or creating a unified backdrop so the image reads as full-width rather than split against the concentric ring graphic (10:06).
David clarified his image strategy for the call page, mapping specific photos to specific narrative beats:
The age gap between photos (roughly 2–3 years, visible in beard graying) was raised as a potential concern but agreed to be a non-issue (19:50). James will retouch the eye area on selected photos to freshen David's appearance (14:20).
David proposed using two versions for the About Me section — a business-oriented shot and a more relaxed one — and flagged a detail: a reflection of Julie (the photographer) visible in his glasses on one image that may need cleanup (28:27). The same outdoor/precision-themed photo can be reused across the Solo page and another section without issue (32:19).
David noted that current photo placements feel "inserted on top" rather than integrated into the design language of the page (33:39). He invited James to think more holistically about how the photography weaves into the layout. James confirmed this is a first-pass mockup and the integration work is still ahead.
David and James reviewed the homepage section flow and agreed the structure needs clearer breakdowns. Working sections include:
The "Who is this for?" section was cut as redundant given the page is already personal (40:15).
David wants the top nav to function as a quick-orientation tool, allowing readers to jump to sections rather than relying solely on scroll discovery (37:32). James clarified terminology — the small label above a headline is called an eyebrow — and proposed that nav items linking to dedicated pages (like Podcast) should route to those pages directly rather than to anchor sections on the homepage (41:00).
The team agreed:
The video currently embedded on the thank-you page uses an incorrect link and is also outdated in content — David still references "Solo" and "Threshold" rather than the new naming (46:03).
David confirmed a rebrand worth flagging across all materials:
David will deliver an updated video reflecting the new naming by end of week (46:23).
David flagged that the almost-there result page still shows mixed German/English copy — including a single line ("Dyn development lever") mixing both languages mid-sentence (48:42). James identified that while the page itself was updated, the script controlling the dynamic content still needs to be updated and republished. A full due-diligence pass across all factor pages is needed (49:56).
David asked how the two should structure their working cadence going forward (52:43). They agreed to meet again Wednesday at 4pm David's time for another working session. In the meantime, James will progress on the homepage structure and begin work on the Zolo page using the briefing document and images David shared (53:53).
James Redenbaugh
David Liebnau
David opened with a time constraint, needing to return to accounting and invoicing, so the conversation was focused and direct (01:05). The session centered on resolving outstanding photo selection decisions for davidliebnau.com, refining the homepage structure, and clarifying remaining technical fixes on the quiz results page.
David expressed concern that his pre-selected photo preferences hadn't yet made it into the mockup, and asked to walk through his rationale directly (07:37). After comparing options side-by-side, James made a strong case for keeping the current hero image based on:
David accepted the reasoning but raised a concern that the colonnade in the background draws the eye toward a vanishing point rather than reinforcing focus on him (23:01). James will explore editing the background — potentially blending David into a fuller scene or creating a unified backdrop so the image reads as full-width rather than split against the concentric ring graphic (10:06).
David clarified his image strategy for the call page, mapping specific photos to specific narrative beats:
The age gap between photos (roughly 2–3 years, visible in beard graying) was raised as a potential concern but agreed to be a non-issue (19:50). James will retouch the eye area on selected photos to freshen David's appearance (14:20).
David proposed using two versions for the About Me section — a business-oriented shot and a more relaxed one — and flagged a detail: a reflection of Julie (the photographer) visible in his glasses on one image that may need cleanup (28:27). The same outdoor/precision-themed photo can be reused across the Solo page and another section without issue (32:19).
David noted that current photo placements feel "inserted on top" rather than integrated into the design language of the page (33:39). He invited James to think more holistically about how the photography weaves into the layout. James confirmed this is a first-pass mockup and the integration work is still ahead.
David and James reviewed the homepage section flow and agreed the structure needs clearer breakdowns. Working sections include:
The "Who is this for?" section was cut as redundant given the page is already personal (40:15).
David wants the top nav to function as a quick-orientation tool, allowing readers to jump to sections rather than relying solely on scroll discovery (37:32). James clarified terminology — the small label above a headline is called an eyebrow — and proposed that nav items linking to dedicated pages (like Podcast) should route to those pages directly rather than to anchor sections on the homepage (41:00).
The team agreed:
The video currently embedded on the thank-you page uses an incorrect link and is also outdated in content — David still references "Solo" and "Threshold" rather than the new naming (46:03).
David confirmed a rebrand worth flagging across all materials:
David will deliver an updated video reflecting the new naming by end of week (46:23).
David flagged that the almost-there result page still shows mixed German/English copy — including a single line ("Dyn development lever") mixing both languages mid-sentence (48:42). James identified that while the page itself was updated, the script controlling the dynamic content still needs to be updated and republished. A full due-diligence pass across all factor pages is needed (49:56).
David asked how the two should structure their working cadence going forward (52:43). They agreed to meet again Wednesday at 4pm David's time for another working session. In the meantime, James will progress on the homepage structure and begin work on the Zolo page using the briefing document and images David shared (53:53).
James Redenbaugh
David Liebnau
Rework hero image background to integrate David into scene and unify with concentric ring design
David raised concern that the colonnade background draws the eye toward a vanishing point rather than reinforcing focus on him. James to explore editing the background — potentially blending David into a fuller scene or creating a unified backdrop so the image reads as full-width rather than split against the concentric ring graphic. Reference timestamp 10:06 and 23:01.
Retouch eye area on selected photos and remove photographer reflection from glasses
Photoshop work needed on selected hero and About Me photos: (1) freshen eye area to address age gap between older and newer photos, (2) remove reflection of Julie (the photographer) visible in David's glasses on one About Me image. Reference timestamp 14:20 and 28:27.
Integrate 'Feedbacking' and 'Q&A Call' photos into Discovery Call page sections
David mapped specific photos to narrative beats on the Discovery Call page: 'I See You' photo as hero communicating receptive listening, 'Feedbacking' photo for the feedback section communicating active transmission, 'Q&A Call' photo for the behind-the-scenes/details section. Reference timestamp 13:06 and 22:10.
Rename image file from 'Icy' to 'ICU' for clarity
File naming correction: rename the image file currently labeled 'Icy' to 'ICU' for clarity and correct interpretation. Reference timestamp 27:34.
Generate English homepage version with section eyebrows and anchor links removing 'Who is this for?' section
Build English homepage version with: (1) section eyebrow labels above headlines, (2) top nav functioning as quick-orientation anchor links to sections including How I Work, About David, Experience, Testimonials, and Take Action CTA, (3) remove 'Who is this for?' section as redundant on a personal page, (4) Podcast section excluded from English homepage — English experience routes directly to the Podcast page. Reference timestamp 33:39, 37:32, 40:15, 44:31.
Update dynamic script controlling quiz result pages to fix mixed-language display then republish and test all factor result pages
The almost-there result page still shows mixed German/English copy including a line 'Dyn development lever' mixing both languages mid-sentence. While the page HTML was updated, the script controlling dynamic content still needs to be updated and republished. Requires a full due-diligence pass across all factor result pages to ensure consistent German language display. Reference timestamp 48:42 and 49:56.
Begin Zolo landing page build using David's briefing document and shared images
Start work on the Zolo page using the briefing document and images David shared. This was agreed as the next work item to progress on between sessions. Reference timestamp 53:53.
Send calendar invite for Wednesday meeting at 4pm David's time
Schedule next working session for Wednesday at 4pm David's time to review progress on homepage structure and Zolo page. Reference timestamp 53:48.
Deliver updated thank-you page video reflecting new offer naming (Shift / Solo / Threshold) with correct shareable link
Current thank-you page video uses an incorrect link and outdated content — David still references 'Solo' and 'Threshold' rather than updated naming. David confirmed rebrand: 'Solo' is now 'Shift' and 'Notion operating system' is now 'Solo'. David to re-record video reflecting new naming and deliver updated shareable link by end of week. Reference timestamp 46:03 and 46:23.
Technical implementation of lightcreators.com and davidliebnau.com as separate entities. Decision made to build Light Creators site from scratch rather than developing on top of previous junior-built site; old site remains accessible for archival reference (31:51). lightcreators.com serves as focused conversion funnel with quiz-centric architecture; davidliebnau.com functions as broader personal brand site with trust-building content about David's background (49:52). Phased approach: (1) lightcreators.com funnel pages (LP1-3) by March 1st, (2) davidliebnau.com personal brand site and podcast page, (3) deeper offer-specific landing pages for paid products (47:31). Bilingual structure setup, CMS configuration, content migration. Gantt chart timeline and Kanban board to be created organizing each page's content, design, and development phases. First landing page represents hardest lift; subsequent pages accelerate once design system established (51:43). Mallorca photo suite to be incorporated. Design drafts shared as Webflow preview links via WhatsApp for asynchronous review (46:09). Webinar waitlist page in production with German/English versions; mobile optimization needed (logo sizing, scroll-to-form CTA at 49:16). MailerLite form integration for email capture with account access granted during session (55:53). Homepage structure refined: sections include How I Work, About David (incorporating Vision Quest), Experience, Testimonials, and Take Action CTA. 'Who is this for?' section removed as redundant (40:15). Navigation tabs to function as anchor links for quick orientation (37:32). English version routes directly to Podcast page rather than embedding podcast section on homepage (44:31). Hero image background rework in progress to better integrate David into scene and unify with concentric ring design (10:06). Photo retouching underway for Discovery Call page with specific image-to-section mapping. Product naming update: 'Solo' is now 'Shift'; 'Notion Operating System' is now 'Solo' — requires propagation across all materials (46:23). Social proof section to be bolded and repositioned higher on hero (05:18). Modern/technical icons to be brought up earlier in page flow (15:18). Truth/Presence/Connection principles section to be added between five pillars and 'Leadership begins within' (23:54). HR Excellence Award logo to be integrated near SYNC Group reference (28:11). Testimonial photos to be added once David uploads to Google Drive (33:46). Podcast hero image alternatives to be marked up (40:32). Entrepreneur/Manager/Expert iconography to be replicated on podcast page (42:30). Discovery call video to be added when received (45:41). Solo page hero image strategy: swap 'solo hero' and 'reserved smile' placements (47:50). Podcast blog blocks to be integrated (52:34). Domain connection (davidliebnau.com) and publish targeted for Monday after weekend wedding (53:07).
Development of two assessment tools: (1) Marketing quiz for lead generation with 15 assessment items grouped into five core factors, displayed on Landing Page 2 with data visualization and seven customized result variations (logical visionary, quiet powerhouse, etc.) with same structure but personalized content (53:30); (2) Notion operating system assessment with 11 factors for paying customers to track progress. Marketing quiz leads to email course (now available to both English and German audiences on LP2) and diagnostic call booking option (48:09). Field guide removed from funnel (48:09). Notion assessment provides automated micro-shift recommendations based on individual scoring patterns (e.g., obsession factors → micro-shifts 1-3, scalable logic → micro-shifts 13-15). Quiz documentation and scoring logic complete, uploaded to Google Drive. Requires webhook integration for n8n automation, Claude AI processing for recommendations, data visualization design consistent across both assessments. Quiz interaction features subtle animated background movement that intensifies as users progress (57:00). Results display redesigned to show dynamic spider/radar graph: full-extension 'potential' silhouette (5/5 across all factors) rendered in background as soft low-contrast shape, user's actual results overlaid in stronger brand colors showing gap between current state and full potential, entire graph pulses/animates dynamically responding to user scores with higher-scoring dimensions visually expanding outward (01:00:26-01:04:10). Results shown immediately without mandatory email capture (57:26). Custom icon set for five core factors in development. Quiz result pages have mixed German/English language issue identified — single line 'Dyn development lever' mixing languages mid-sentence (48:42). Dynamic script controlling result page content needs update and republish; full due-diligence pass across all factor pages required (49:56). Product naming update affects quiz result content: 'Solo' is now 'Shift', 'Notion Operating System' is now 'Solo' (46:23).
Dedicated landing page for Zolo (lower-tier product offering, formerly 'Notion Operating System' — note: product naming has been updated so that 'Solo' is now 'Shift' and 'Notion Operating System' is now 'Solo/Zolo'). Strategic shift in offer architecture positions Zolo with its own landing page for direct marketing, while premium offers (Shift and Threshold) will be sold via customized PowerPoint presentations tailored per client rather than landing pages. Page design should align with Light Creators brand identity (deep slate blue, earthy green/brown, HK Grotesque typography, five-pointed geometric logo). David has shared briefing document and images; James beginning work on Zolo page this week (53:53). Part of three-tier offer structure: Zolo (landing page), Shift (presentation-based), Threshold (presentation-based). Landing pages for Shift and Threshold may come later once there's more proof of concept (49:00-51:00). New mockup built with lighter aesthetic, full-width mood images, and Notion mockup representing two-hour flexible coaching product (46:18). David to spend dedicated time reviewing. Photography strategy discussed: shuffle existing 'solo hero' image into Solo page hero, use 'reserved smile' portrait as closing image on davidliebnau.com for visual variety across three pages (48:09).
Design and development of podcast page for davidliebnow.com/podcast positioned as sub-section of broader personal brand hub. Fresh green/light aesthetic direction selected offering cleaner, more 'zen' feel compared to initial deep blue version (33:18). Page features 5-6 episode cards linking to Spotify and YouTube, using YouTube video thumbnails (since David records video versions) rather than static Spotify cover. Episode listings serve both user navigation and SEO purposes (35:30). Typography uses Cormorant with italics selectively as accent (29:09). Hero/cover design to be revisited once new urban-background photos arrive from Thursday shoot with Julia (delivery expected Friday before she travels) (22:50, 52:35). Site architecture confirmed: davidliebnow.com as broader personal hub covering corporate work, podcast, and personal background, distinct from lightcreators.com focused conversion funnel (44:15). Awaiting merged briefing combining davidliebnow.com homepage and podcast page (targeted for tomorrow morning) (47:47). Cover art mismatch identified between original podcast banner/logo and newer version introduced by James; David open to either but wants cover treated more prominently if used as central hero visual (35:02). Podcast hero photo discussion: speaking-action shot submitted by David projects courage and truth-telling aligned with tagline 'in silent power lies the craft' (41:00), but James pushed back noting similarity to davidliebnau.com hero and mid-word capture. David's partner (model agency owner) prefers action shot; James will mark up alternatives (40:32). Entrepreneur/Manager/Expert symbols from main landing page to be replicated on podcast page for visual consistency (42:30). Podcast blog blocks to be integrated into site (52:34).
Homepage drafts blending copy with preliminary graphics established. Hero messaging focuses on 'leadership from presence, not pressure' targeting conscious founders at transformational thresholds. Visual system developing around vertical/horizontal lines with circles symbolizing presence and leadership. Integration of mountain imagery as grounding metaphor to balance cosmic spaciousness with earth connection. Black and white compositions with natural (non-AI) qualities preferred. Standout image discovered: natural landscape with circle, vertical horizon, and horizontal line in Dao/yin-yang configuration. 6-8 core page designs in development with integrated copywriting approach. German-primary content strategy during proof-of-concept phase. Landing Page architecture refined: LP1 serves as initial touchpoint from social/podcast discovery; LP2 delivers quiz results with data visualization and introduces email course (now identical for English and German with both getting email course access). LP3 copy due Friday. Seven customized LP2 variations based on quiz results (logical visionary, quiet powerhouse, etc.) with same structure but personalized content (53:30). lightcreators.com functions as focused conversion funnel (quiz-centric), davidliebnau.com as broader personal brand site (49:52). Mallorca photo suite available for incorporation (57:50). March 1st launch deadline established (47:31). Copy development substantially advanced: LP1 (one-on-one offer) English & German complete except testimonials; LP2 (email course) complete; LP3 (group offer 'The Threshold') English & German complete; Resonance offer complete; davidliebnau.com homepage ready; podcast page nearly complete by Thursday; webinar waitlist page complete and in production (26:42-35:27). Design drafts now shared as Webflow preview links via WhatsApp for asynchronous review (46:09). davidliebnau.com homepage structure finalized: sections include How I Work, About David (incorporating Vision Quest), Experience, Testimonials, and Take Action CTA. 'Who is this for?' section removed as redundant for personal brand context (40:15). Navigation to function as anchor-link quick-orientation tool; Podcast nav item routes to dedicated page rather than homepage anchor (41:00, 44:31). Photo integration work underway: hero image background rework to unify David with concentric ring design (10:06); specific photos mapped to Discovery Call page sections — 'I See You' as hero, 'Feedbacking' for feedback section, 'Q&A Call' for details section (13:06); retouching planned for eye area freshening and photographer reflection removal (14:20, 28:27). Product naming update: 'Solo' is now 'Shift'; 'Notion Operating System' is now 'Solo' — requires update across all design materials (46:23). davidliebnau.com personal site hero section receives positive feedback with 'the update that makes all other updates possible' tagline (01:39). Social proof placement discussed: HR Excellence Award logo requires SYNC Group attribution (02:05); Proven Expert logo (4.98 rating) available only in German and behind upgrade paywall (06:01). Classical antique-flavored iconography appreciated but concern raised about communicating cutting-edge positioning; agreement to bring modern/technical icons higher on page for earlier contrast (12:31-15:18). New section planned: Truth/Presence/Connection three principles between five pillars and 'Leadership begins within' using vertical/horizontal circle visuals from earlier Figma work (19:33-23:54). Testimonial portrait photos to be sourced from LinkedIn and uploaded to Google Drive (33:46). HR Excellence Award logo to be added near SYNC Group reference (28:11). Podcast page cover art and hero imagery under discussion; speaking-action shot questioned for similarity to main hero and mid-word capture; alternatives to be marked up (35:02-41:00). Entrepreneur/Manager/Expert iconography to be replicated on podcast page (42:30). Photography strategy: shuffle 'solo hero' image to Solo page hero, use 'reserved smile' portrait as closing image on davidliebnau.com (48:09). Publishing decision: suboptimal landing page online beats no landing page; domain connection and publish targeted for Monday after weekend (49:44-53:07).
00:00:05
David Liebnau: This meeting is being recorded. Hello? Maybe you hear my crunching, eating movements, noises, but I don't hear you yet. Give me a sign. Maybe some slurping sound. Yeah, repeat.
00:00:59
James Redenbaugh: Hello?
00:01:01
David Liebnau: Yeah,.
00:01:03
James Redenbaugh: How are you, David?
00:01:05
David Liebnau: Well, I'm actually in the midst of doing important accounting stuff. I need to urgently send out invoices. So the timing is not ideal and I like to make it short. So. Main question is, do you, I don't know, need anything from me to keep moving forward?
00:01:37
James Redenbaugh: Good question. I can, if you want, I can just send you some links to review at the end of your day to give me quick feedback and.
00:01:46
David Liebnau: No, no, if you have something to review, show it to me. But let's, let's aim to. To be quick today.
00:01:55
James Redenbaugh: Yeah, sounds good. Because I wanna. I wanna keep working on. On a few things anyway and I think I'm heading in the right direction. So. Let me bring this up. One sec. Where'd it go? I just had it. Oh, and then I did have a question for you. I have to send invoices as well. I'm behind on that too. Okay. And I presume we're gonna have this in English as well.
00:03:31
David Liebnau: I'm. So that is the davidleepnow.com site. Yeah, we're gonna have the davidleepnow.com site in English too. And what's your take on that photo there? I mean, do you insist on using that or you haven't had time to update it? According to my latest in information on WhatsApp.
00:04:06
James Redenbaugh: Yeah, let's look at the pictures. I think that this one. I'm swapping that out. One sec. I'm using a few different ones through the mock up and I think for the hero. The hero's heart. And I'm not even sure that we need a picture of you in here. I just kind of dropped this in because I wanted to come back to it. I think this one works a little. A little better here.
00:05:36
David Liebnau: But what about the one I've suggested?
00:05:41
James Redenbaugh: Which, which one was that?
00:05:46
David Liebnau: Yeah, I'm go. Go to my, our like platform site and have a look at the updated photo. Favorite favorites of mine.
00:06:02
James Redenbaugh: Huh?
00:06:11
David Liebnau: No, I mean the engagement platform. Right? You've designed. Right there. We. No. Well, I think you've been there before. You clicked somewhere else, Right? Hang on. David's document here.
00:06:35
James Redenbaugh: Yes, right here.
00:06:37
David Liebnau: And now Picture favorites. And now David Leap. Now Hero Original. Oh, no, hang on it. It's called DL.comhero Original.
00:06:57
James Redenbaugh: Mm. Let's see.
00:07:33
David Liebnau: So.
00:07:36
James Redenbaugh: It.
00:07:37
David Liebnau: Yeah, I mean I've been. I've been Having quite a flow and I think actually good outcome in pre selecting or defining which picture where and it seems to me that as if I've not been successful in like transferring that information into your decision making yet. Is that accurate? So shall I probably go through the favorite pictures and tell you what I had in mind with the naming of the pictures? Because I didn't gave you additional explanation apart from that you got to look at the naming of the files and probably that information wasn't enough.
00:08:27
James Redenbaugh: Yeah, yeah, that'd be helpful. Or I, you know, I think I can just. I can decode the.
00:08:36
David Liebnau: Yeah, I mean I think it's pretty. I thought it's pretty self explanatory but it didn't made it into the mock up page as it seems yet so. And since, I mean let's go back to that, that one here, the hero section. I. I understand from a graphic point of view with this like concentric ring visualization that the picture doesn't support the design here yet. I know from conversion, from a conversion standpoint a picture for a like homepage is pretty vital and I was cool with the landing page where the quiz was in the focus and the lead and his or her idea. But here I, I'm fairly sure that I want to have a picture and currently I think that that doesn't. Doesn't look cool. So the, the concentric ring and then just the picture on top of. Of it. It doesn't. It's not connected, is it? Right. So yeah,.
00:10:06
James Redenbaugh: Let's. So we could do something like this. This is. I don't love the gradient but you're a lot larger here. I could also see about kind of blending you into a scene so. Can read as a full. A full image similar to what we have on the discovery call.
00:10:44
David Liebnau: I don't know what we have on.
00:10:45
James Redenbaugh: The discovery call similar to this. You know how it's one, one big image also here.
00:10:53
David Liebnau: James, I want an update on the picture as I told you.
00:10:58
James Redenbaugh: Yeah.
00:11:00
David Liebnau: Shall we go back to the pictures and I tell you what I had in mind here regarding the call side or discovery call side. Yeah. Click on the picture.
00:11:11
James Redenbaugh: Yeah, sure.
00:11:13
David Liebnau: So two things here or actually three things. So we talk about the discovery call. We have the I.C.U. That's the hero. So that's if you go down to that list that discovery call icu. Click go further down and click on it further down. Down, down, stop. Up, down, down, down, stop.
00:11:43
James Redenbaugh: Ah, I see why.
00:11:45
David Liebnau: Yeah, yeah. Why? Right. It's why that was my bad. It should be you so that, for me, is a more updated version of I see you. Yeah. And I think that should work well as a hero for that call call page. And in addition to that, go back to the two other. Go back to pictures, please. And then do feedback first. Do feedback first. Discovery call feedbacking. Yeah. So that's more. I tell you. So I have the. I'm listening. And then I tell you. Right. So I think that works well together. And then there is a third one, if that could fit into. And that's called the call Q. And a double click on that one.
00:13:06
James Redenbaugh: Mm.
00:13:07
David Liebnau: So, like, let's look at the details. Right. And what's behind it and all that. So I think these pictures, I mean, of course they are new, but I think they are also cool. I like them. I think they work better than the old material. Yeah. What, though, I've also mentioned is that. Yeah, in the one you used, I was a little younger, so I had less ear II rings. And I've been. Yeah, that. That is an original one, but I've played with the other. A few of the other pictures on my iPhone with some refinement, and I don't know whether I've done a good job there. But if. If I. Or if we use these pictures, I would like you to, like, Photoshop my eye area a little and make me a little more fresh, please. Can we do that?
00:14:20
James Redenbaugh: Yeah, definitely. But I don't think that any of these are better than this one.
00:14:34
David Liebnau: Well, okay. Yeah. Can we have them. Can you put them next to each other so we can have a look.
00:15:00
James Redenbaugh: Here? I'll just share my whole screen here. One sec.
00:15:31
David Liebnau: So what makes you think that the right one is still better than the left one?
00:15:41
James Redenbaugh: It's much sharper. It's better lighting. It's a more professional photograph. There's more dynamic intrigue. It's landscape orientation, so it works better in the Hero. There's fewer distracting elements, and the elements that are there kind of serve a nice visual narrative where this here, the colonnade, brings your eye kind of beyond you to this area, which isn't in focus.
00:16:28
David Liebnau: Okay.
00:16:29
James Redenbaugh: And you're in focus, but it's not as crisp and sharp as here. This feels very high definition. And clear, and the focus of the image. Brings your eye here without distracting from the text.
00:17:01
David Liebnau: Okay, I see the point. Can we nevertheless combine the site with or integrate in the site, like, two more pictures from the most more recent ones, the ones I showed you before? Yeah, definitely not as the hero, but as. Yeah, as I called it, the feedbacking and the Q and A.
00:17:31
James Redenbaugh: Yes, I can do that. And then on your site, I do think this one can work well, But I think I should photoshop it to make it a full width image like this.
00:18:11
David Liebnau: You mean them hide the background?
00:18:19
James Redenbaugh: Not hide the background, but create a background so that it's not split like this, but that it actually extends into over here. Yeah, instead of the ripples, maybe we use the ripples elsewhere there.
00:18:41
David Liebnau: Okay, Let's stick to the call side for a moment and bring up the call feedbacking picture, please. What? So I'm wondering if we use this combination. We have an age gap of like three years, two and a half years. So on the left hand side, the beard is more gray than the other. So. So the guy with a blue jacket is, is like two to three years older than the one on the hero page. Do you think, is that, is that a difficulty or a change? I mean, I don't know. Showstopper.
00:19:50
James Redenbaugh: No, I think it's fine. Okay, no problem.
00:19:59
David Liebnau: Okay. I mean I also. The background of the hero picture we still have. I like it with the lighting and I mean, I see that point. So. Okay. And so we bring in the one we currently see. What about the third one? Is that too much or can you. We also bring in a third one, the one I've called call Q and A. That one.
00:20:36
James Redenbaugh: Maybe I'll play with it.
00:20:38
David Liebnau: But yeah, and just, just to understand my rationale. So I, I. The one we see, I thought would transmit the information of. I give you feedback. Right. The. The HERO is, is listening, receiving and this is sending. Right. And then. So that I think is. Is quite crucial. In addition to the I see you, I see W or Y. Sorry Y, not W. The feedbacking is important in terms of the value. And then the other. If you can go back to the Q and A call picture, the one you've shared before. Yeah, that one I thought could illustrate the Q and A section. Like okay, let's look behind the scenes. And what about this and that? And so I thought that could also be. Yeah. Transmit or inform sense this message. But it's, it's less crucial I think than the, the second picture.
00:22:09
James Redenbaugh: Yeah.
00:22:10
David Liebnau: But if you feel like overall from the design, the page can contain, I mean, and we are just talking about the homepage, not yet the podcast contain three pictures of mine. Then these three would be my current preferences.
00:22:33
James Redenbaugh: Okay.
00:22:36
David Liebnau: Yeah. And of course here if you also feel like you are indicating with the arrow that the background is not helping us to focus on me, but instead somewhere there where you're pointing. Then. Yeah. Then. Then what? Because that's what you're indicating with the arrow. So what is it that you want to communicate with that.
00:23:01
James Redenbaugh: Yeah, it's. Your focus is over here, but the colonnade really brings the eye to the vanishing point.
00:23:18
David Liebnau: Right.
00:23:20
James Redenbaugh: And. And so kind of in.
00:23:28
David Liebnau: Yeah. So not. Not helpful, basically. Is yours what you're saying?
00:23:33
James Redenbaugh: Potentially. Yeah.
00:23:35
David Liebnau: And. And what about if we would.
00:23:38
James Redenbaugh: In.
00:23:38
David Liebnau: I don't know, in German it would be called friger still. So, like, not show the. The background. Like delete the background and make it transparent. Or in one color, like blue loo or. So I don't know how to call that in English, but you know what I mean?
00:23:59
James Redenbaugh: Yeah, I can play with that.
00:24:01
David Liebnau: What would be the English word for.
00:24:10
James Redenbaugh: I'm not sure, but you're referring to editing the background.
00:24:15
David Liebnau: Yeah. Yeah. Okay. All right. So this where the ideas for the call side. Shall we go further with a podcast and the solo side? Because also there I had quite distinct ideas what I thought would match.
00:24:38
James Redenbaugh: Yeah. So we talked about this. They can play with that.
00:24:44
David Liebnau: Yes.
00:24:46
James Redenbaugh: And then these are mostly copy sections. I think maybe we could. We could use an image of you up here. Yeah.
00:25:08
David Liebnau: Yeah. Hang on. I've been. Right. Right. Well, I. Well, I. I had. In terms of the. For that site, I. I had a few suggestions. One was the. About me. If you open that one.
00:25:49
James Redenbaugh: Hold on one sec. I heard a large crash. I just want to check on the cats.
00:27:33
David Liebnau: Okay.
00:27:34
James Redenbaugh: They're okay. They knock table.
00:27:43
David Liebnau: So, yeah, go back to the picture favorite. And do me a favor, please, for my perfectionism, rename the ICU or icy into icu, please, so that you know what I meant. Yes, just you. Okay, thank you. Now and then open the DL About Me page. And I would suggest that you always use the original and not the refined ones, because I think you can do a better job than I can with the refinement of the eye wrinkles. Mm. So that was my other suggestion. So like a more business one and a more relaxed one. And here, speaking of refinement, we have a little special thing. If you zoom into the left eye or glasses, there's a reflection of Julie taking the photo of me. Yeah. So that's a bit tricky, but that's of course, a detail and maybe not so relevant for the actual question we are having. But that was my other suggestion because then maybe we need to see it together with the podcast suggestion. But before we move on, give me some feedback or initial reactions. What do you think about this one?
00:29:45
James Redenbaugh: I think it's good. I like it.
00:29:49
David Liebnau: Okay.
00:29:50
James Redenbaugh: It could use a bit of touching up and I can play with that.
00:29:55
David Liebnau: Good. All right then. So that, that would make two pictures for the dot com homepage. Would that be sufficient? Or you need a third one,.
00:30:14
James Redenbaugh: I think.
00:30:20
David Liebnau: Ah, you brought in already. I mean some of the pictures, I mean we, we could also. Right. We could also.
00:30:40
James Redenbaugh: Right.
00:30:42
David Liebnau: I mean but James, did you. I don't know how to. What's the status of, of these picture selection of yours? Did you look through all the pictures I've shared with you or did you. Yes, you did. Okay, I see. Okay. And you bring in.
00:31:12
James Redenbaugh: Yeah,.
00:31:20
David Liebnau: Yeah. I mean that when we speak about the vision quest, it certainly makes sense to bring in the outdoor picture, that's for sure. And I mean it doesn't. Doesn't matter, does it? When we, if we go further down. For example here, this one I've thought of using for the solo side. The solo method in terms of like. Oh no, not the method but the minimal coaching thing. So like precise and so basically I'm wondering can we use it for two sides or is that bad to use one picture for two sides?
00:32:19
James Redenbaugh: No, that's fine.
00:32:20
David Liebnau: Okay. Okay.
00:32:23
James Redenbaugh: Yeah, yeah.
00:32:30
David Liebnau: Yet though, currently from a design standpoint, I think the pictures that doesn't. I mean they, they, they are not really related to the page. Right. I mean the one we see at the right is, is like integrated in the page but the other to the left and maybe that's due to that mock up status we are talking about. But it looks. Well, more like a quickly done kind of page. It's not a piece of art yet, is it? Right. So it's just inserted the picture. Yeah. But I guess I want to invite you to think more about how to integrate the pictures into the design and not put it on top of it.
00:33:39
James Redenbaugh: Yeah, yeah. I wanted to do a first pass here, seeing the layout of the page, starting to see the images in here, making sure that we want all of these sections as well. And I'll make a. I can generate an English version so that it's easier for me to quickly understand the context. I think also we should.
00:34:17
David Liebnau: Use quite a long copy. Huh? I mean is it.
00:34:22
James Redenbaugh: It's a lot of text and it's. Yeah, maybe too much text. I mean it is, It is one long page and you know, we could break it up on. Into multiple pages but.
00:34:42
David Liebnau: Right. I mean we are doing. And I mean you've started. What happens if you click on podcast. You've been putting that together as well, already.
00:34:55
James Redenbaugh: Yeah, we have. Just what we looked at last week together.
00:35:06
David Liebnau: Okay, so no pictures there yet, right?
00:35:09
James Redenbaugh: Okay, not yet.
00:35:12
David Liebnau: So, so then go back to the main page. So if we would bring in more like taps or registered Taps, Like, I mean, or go, go up further. There was something on the top. Right, okay, so here, right, so here we have podcast, we have about. We have contact, German, English assessment. And then at the bottom now is that. I don't know, what's your plan for bottom or top corner tabs? Do we want to have both? Or is one just for the prototype or what's.
00:36:07
James Redenbaugh: This is just for the prototype. So I'm not. Unless we want to put a call to action down here or something. It's just temporary.
00:36:17
David Liebnau: Okay. And now I want of course the reader to be able to quickly grasp what he finds. Right. So not just by scrolling down, because then he might get bored by or lose concentration and forgets it, but also by looking at the top tab or the function bar. Like now I see. Okay, I want to know podcast. So I click on podcast and I want to know, okay, about and then what. In other words, the segments we have when scrolling down on that page, could we. Or should we also have the titles of that long scroll down tapestry of copy being navigated to on the top function bar? Does that make sense what I'm saying? Do you understand what I mean?
00:37:32
James Redenbaugh: Yeah.
00:37:34
David Liebnau: And although, Although, I mean it's what it's probably. I mean, maybe it needs my part. We. We haven't broken it down into clear sections yet. Right. If you go scroll down again through the page.
00:37:54
James Redenbaugh: Mm.
00:37:57
David Liebnau: So here. Stop, stop, stop, stop. Slowly, slowly, slowly. Let's, let's look at the. So, okay, we have here one section. It's called How I work. Right, okay. So that, that, that would work. And then. But I think you over, over ran something above these two sections. Right? And the truth behind the everyday, the gap in the market. What could that be called? Or I don't know where to put it. I don't know. Maybe now. Right, So I don't know. And then scroll down. So we have that how I work. I mean that, that makes sense. That that is a section which makes sense. And then go further down about David. That also. Makes sense. Vision quest would belong to. About David. And then. Yeah, well, organizational and system experience or just experience. Yeah, experience. Right, experience. We could call. Yeah, maybe I need a. Revise or develop the structure a little more. I don't know. What, what do you think? And scroll further down. What else is coming There. So we have experiences and then. Hang on. Okay. That belongs to experiences. Ah, no testimonials. And then who is this for?
00:40:15
James Redenbaugh: Well, I don't know if you need this section page.
00:40:20
David Liebnau: No.
00:40:23
James Redenbaugh: Because it's more about you.
00:40:25
David Liebnau: Yeah, I think so too. That could go away.
00:40:29
James Redenbaugh: Great.
00:40:35
David Liebnau: And then the podcast, I mean, should. Should it appear by scrolling down or just by hitting that tab? Or is it. It's usually a two way street. Right. So you can either scroll down and then find everything or you hit the tab. Is that how landing pages are usually done?
00:40:57
James Redenbaugh: Yeah, I think we can have a section here for this, but. It doesn't need a nav item if we're doing anchor links. I mean, the, the. The link in the nav would go to the podcast page instead of here.
00:41:28
David Liebnau: The link in the nap. What is the nap?
00:41:31
James Redenbaugh: The nav. The net. So if we're talking about putting links to these sections up here.
00:41:38
David Liebnau: Yeah.
00:41:40
James Redenbaugh: I wouldn't link to this section. Instead we could link directly to the podcast page.
00:41:48
David Liebnau: Yeah. Yeah. Okay.
00:41:55
James Redenbaugh: Same with next steps. I don't know if.
00:41:59
David Liebnau: Well, I think it's always good to have a next step item or a cta. I mean, what to do with the information. I think that makes sense.
00:42:09
James Redenbaugh: It's good to have it, but I don't think we need to link to it. And I don't know if we need to say next steps on your homepage. It's up to you.
00:42:19
David Liebnau: But how would you call it instead?
00:42:27
James Redenbaugh: I wouldn't call it anything. I would just say the headline. Find out which resonance factor is already a strength of yours and then link.
00:42:36
David Liebnau: Yeah.
00:42:37
James Redenbaugh: Things.
00:42:38
David Liebnau: Okay. Okay.
00:42:41
James Redenbaugh: Or we say like get, get, get to work or get started or connect with David or something like that.
00:42:49
David Liebnau: Yeah. Because we need a. A headline, right?
00:42:55
James Redenbaugh: Yeah. Well, we don't. Not necessarily. This is called an eyebrow.
00:43:02
David Liebnau: It's eyebrow. Okay. An eyebrow.
00:43:05
James Redenbaugh: It's not mandatory.
00:43:09
David Liebnau: Well, but if. Didn't we say or didn't we agree on. We want this taskbar used as a tab section where you can click on each section of the landing page. So then that should be found here as well. Take action.
00:43:43
James Redenbaugh: Yeah, take action. I think simply take action is good. And I don't think this section is necessary. If we have an English page,.
00:44:31
David Liebnau: Then. So we do not at all refer to the podcast in the English page.
00:44:40
James Redenbaugh: I think maybe in the podcast section. If we have a podcast section on the English page. We mentioned this. And we mentioned this on the podcast page.
00:44:53
David Liebnau: Yeah. Okay. Okay, agreed.
00:45:04
James Redenbaugh: Cool.
00:45:11
David Liebnau: Okay. Anything else I can help you with in Terms of providing feedback or responses.
00:45:23
James Redenbaugh: I think that's helpful. Oh, something I need. On the thank you page. The. The video you sent me.
00:46:03
David Liebnau: Is outdated anyway. But is it not working? Ah, I see. I see. It's the wrong link.
00:46:14
James Redenbaugh: Well, it eventually loads and then I can watch it here and then I can get to the editor but it won't let me export it.
00:46:23
David Liebnau: Right, right. No, it's my bad. I did send you a wrong link. I see it by the end of it it shouldn't say preview but recording or if you prop. Well, anyway, the thing is that video needs an update anyway because I speak about Solo and Threshold and not Shift yet. But as I told you in one of the whatsapps I came up with a new title for what we formerly just called. Yeah, the Solo. The Solo now is the Shift and the Notion operating system is the Solo and that isn't reflected yet in the video. So by the end of this week you will get updated video. I couldn't make it last last week, but I have it on my list for this week.
00:47:24
James Redenbaugh: Okay, great.
00:47:26
David Liebnau: And then you get it with. I make sure you get the right link.
00:47:34
James Redenbaugh: Cool. Okay.
00:47:37
David Liebnau: Yeah. One last thing prior to. So the result page I've been. I clicked through the quiz again today and yesterday I think as well. And I mean apart from the fact that I'm. I usually end up with a. Almost their founder. That's probably the. Due to the. The algorithm of the quiz, but that's. That's not the main thing. There was still the recommended what's next and your development leverage on the German page. So that translation we thought we've covered last time hasn't been fully integrated, updated, published. I don't know why, but there was still German English copy on the German page. Almost. That page.
00:48:42
James Redenbaugh: Could you.
00:48:45
David Liebnau: Show you.
00:48:46
James Redenbaugh: Yes, I was going to say check again. It might be updated now.
00:48:57
David Liebnau: Hang on, I think I. Right. Here you see my page. So we are looking at the almost there and then we have here. That's a Denglish, that's German and then English and then that's clearly English and that's clearly English. But most weird is the Dyn development lever because that is. Yeah, I mean I'm mixing the two languages any sometimes, but not in one line. So that development level needs to be.
00:49:56
James Redenbaugh: Yeah, okay, I see we fixed it on the page but it's actually controlled by the script. So I need to update the script.
00:50:07
David Liebnau: Yeah, and that one needs also. I mean. Yeah. So the things we've worked on the all factors, all the Things we went through need a due diligence test.
00:50:26
James Redenbaugh: Okay.
00:50:28
David Liebnau: Okay. Here, also this one. Fill out your applications like I think. Also, do you still have the German text I shared with you somewhere? I think in our last.
00:50:44
James Redenbaugh: Yeah, yeah. And I can see that it is updated. In on the page. It's just not coming through on the live site. So I can fix that.
00:50:59
David Liebnau: Okay, cool. All right. Now, regarding this structure of the davidliebnow.com side. You need anything from me or you feel equipped with enough information to include the section headers or the. How did you call it, eyebrows on the page?
00:51:28
James Redenbaugh: I feel equipped right now. I can lock that up and send it to you to check out and see how it feels.
00:51:39
David Liebnau: Okay, good. All right then. How shall we proceed?
00:51:49
James Redenbaugh: Let me get to work on that. You send me the videos when they're ready. I'll drop those in. I can let you know when this. These German fixes are in place. Although I think. Here, let me. So I just did this to test again. I got the integrated builder. Nice. I think it is working correctly. I think that you had just a previous version loaded because I hadn't republished this site. So I think that these changes should be in place now.
00:52:43
David Liebnau: Yeah, you told me that. But regarding our process, when shall we meet again or how shall we proceed in terms of interactions between the two of us? What would you suggest? When would it make sense again to maybe spend some time like today to look together at the process?
00:53:09
James Redenbaugh: I think maybe Monday.
00:53:13
David Liebnau: I think Monday. And. Yeah, Monday and Tuesday. Next week I run a seminar. I'm booked all day. Wednesday I could do again.
00:53:28
James Redenbaugh: I can do Wednesday again.
00:53:31
David Liebnau: Okay, then shall we say maybe. Yeah, an hour earlier than today. Today we started at five my time. If we would start on at four on the 13th, would that work for you?
00:53:48
James Redenbaugh: Yes, no problem. I'll send you an invite.
00:53:53
David Liebnau: Right. And maybe in the meantime, you can also start working on this Zolo page. I also shared an update or a briefing document with you and pictures.
00:54:08
James Redenbaugh: Okay. Yeah, can do.
00:54:14
David Liebnau: Okay, cool. All right then I gotta go back to my controlling, my accounting.
00:54:20
James Redenbaugh: Okay. Good luck.
00:54:22
David Liebnau: Thank you, James. All best wishes to you.
00:54:24
James Redenbaugh: Talk to you soon. Ciao.
00:54:26
David Liebnau: Bye. Bye.
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