00:00:55

James Redenbaugh: Hello!

00:00:58

Hannes & Carina: Hi.

00:01:00

James Redenbaugh: Hi Carina.

00:01:02

Hannes & Carina: Hi, James! Can you hear us?

00:01:04

James Redenbaugh: Yes.

00:01:06

Hannes & Carina: Great good to hear you. How? How's it going for you

00:01:12

Hannes & Carina: to get up so early? Is it fine or.

00:01:16

James Redenbaugh: It's great. I mean.

00:01:18

James Redenbaugh: I'm tired. I didn't sleep so well, but I'm happy to be up so early. I just

00:01:28

James Redenbaugh: spent some time outside letting the light in. And

00:01:34

James Redenbaugh: it's when I want to be up.

00:01:37

Hannes & Carina: Yes.

00:01:39

Hannes & Carina: but you you got enough sleep to be be concentrated now, or do you think you it's better that we meet on another?

00:01:47

Hannes & Carina: Hey?

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James Redenbaugh: No, we could meet. We could meet no problem.

00:01:53

Hannes & Carina: So.

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James Redenbaugh: How are you guys.

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Hannes & Carina: Yeah, we, we have just short notice, decided to sit again on the balcony because the sun has come out so nicely. And we we are so used to be outside as we have been on Costa Rica for 4 months, and now we enjoy any any hour. The sun is getting out, and that's usually pretty rare in the north of Germany. But but actually, we are having more sun these days than usual. So we really enjoy that.

00:02:26

Hannes & Carina: And how? How's your weather?

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James Redenbaugh: It's a beautiful day today. It's sunny out as well.

00:02:36

James Redenbaugh: It's been really nice lately. Perfect spring weather.

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Hannes & Carina: Yes, and you guys have now found a found a venue for your Marriott, or.

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James Redenbaugh: Yeah, we think we did. We haven't committed a hundred percent. But I think we're gonna go with it. And we're just deciding on

00:03:00

James Redenbaugh: But of 2 dates there's 2 different dates that can work, that we're

00:03:05

James Redenbaugh: seeing what we what we want to pick. And I think we're going to do it on the equinox, actually on the fall equinox.

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Hannes & Carina: That! Oh, really!

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James Redenbaugh: Yeah.

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Hannes & Carina: Yes, that sounds wonderful. So

00:03:24

Hannes & Carina: so you so you guys move ahead on that and and

00:03:32

Hannes & Carina: So Carina has has a questions together, and in case we need the laptop for.

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James Redenbaugh: Yeah, it feels great. No more no more venue visits.

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James Redenbaugh: It's a

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James Redenbaugh: It's a really beautiful arboretum near our house.

00:03:51

James Redenbaugh: in the neighborhood that I went to school in.

00:03:55

James Redenbaugh: And it's a little more urban than we were hoping for, unless, like.

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Hannes & Carina: Yeah. Thanks.

00:04:02

James Redenbaugh: Pristine, but it's perfect. It's enough space to hold everybody. And then beautiful tent, and yes.

00:04:10

James Redenbaugh: and if it's raining we can go inside.

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Hannes & Carina: Yeah. Actually, I was in Delaware as an exchange student.

00:04:18

Hannes & Carina: And that's where my 1st in-depth awakening happened was 16.

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Hannes & Carina: So

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Hannes & Carina: So I always flew in Philadelphia airport.

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Hannes & Carina: And

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Hannes & Carina: So how? How far away is Delaware from where you are.

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James Redenbaugh: From the airport.

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Hannes & Carina: Well and no, I mean from where you live on in around Philadelphia, right.

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James Redenbaugh: the venue is 10 min away.

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Hannes & Carina: From your end. How how far is is Delaware away from where you live?

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James Redenbaugh: Yeah. About an hour.

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Hannes & Carina: Oh, an hour. Oh, yeah.

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James Redenbaugh: Yeah, very close.

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Hannes & Carina: Yes, so I haven't been there for a long time, Bud, who knows? One day.

00:05:15

Hannes & Carina: maybe we'll be back at the East Coast. And

00:05:20

Hannes & Carina: and you guys also mentioned you might want to move somewhere else. But have you any further

00:05:26

Hannes & Carina: ideas yet, or where? Where you gonna move.

00:05:30

James Redenbaugh: Maybe California, maybe back to California. I've lived in California.

00:05:34

Hannes & Carina: Most of my adult life.

00:05:38

James Redenbaugh: Or Oregon or Washington?

00:05:42

James Redenbaugh: West Coast.

00:05:46

James Redenbaugh: But we're open. We just we probably want to be somewhere more plural.

00:05:54

James Redenbaugh: But community is really important to us somewhere where we can be close to

00:06:01

James Redenbaugh: conscious people raising kids consciously and

00:06:06

James Redenbaugh: maybe even start a village somewhere.

00:06:09

James Redenbaugh: Something like that.

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Hannes & Carina: Start A Village An Enlightening Village.

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James Redenbaugh: Yeah.

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Hannes & Carina: That sounds great.

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Hannes & Carina: We're also wanting that.

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James Redenbaugh: Hmm wonderful.

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Hannes & Carina: Yeah, that's.

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James Redenbaugh: Thought about Costa Rica, but it's too hot for us

00:06:33

James Redenbaugh: and and a little far for us.

00:06:37

James Redenbaugh: There are families.

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Hannes & Carina: So you probably will, will keep on staying in the States and not move outside the United States.

00:06:49

James Redenbaugh: I don't know. Given how things are going in the States these days.

00:06:54

James Redenbaugh: I really don't know what will.

00:06:58

James Redenbaugh: what will happen here. It seems more and more like the end of a of an empire.

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Hannes & Carina: Yeah, so so everything is open for right now or.

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James Redenbaugh: Yeah.

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Hannes & Carina: Yes.

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Hannes & Carina: So where? Where to start with the questions, Carina? You you have prepared. We. We start with the structure, and then, when we have time we go into the proposal. So let's see how far we we get.

00:07:26

Hannes & Carina: or do you have? Do you have any any other big topics besides structure and proposal?

00:07:35

James Redenbaugh: Those are the main things on my list.

00:07:37

Hannes & Carina: Yes, cool. So so we. So we start with the structure. Is that fine.

00:07:44

James Redenbaugh: Yep. No problem.

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Hannes & Carina: Cool. So, Carina.

00:07:50

Hannes & Carina: so so. By by the way, do you do you record again? Or should we try to record.

00:07:56

James Redenbaugh: Yeah, it's it's recording our audio and the transcript.

00:08:01

Hannes & Carina: Oh, it's it's recording cool transcript, even.

00:08:05

Hannes & Carina: Okay, cool.

00:08:10

Hannes & Carina: So I feel what felt most unclear for me. And and our structure still is the part about the the library and resources, and where we put

00:08:22

Hannes & Carina: the podcast and possible online courses, free or paid. And I feel in this, in this whole topic. It's good that we now speak about the free membership option to see if all of that can go into there, or or how it makes most sense to structure all of this, and then open to hear what Hannes may may have, what kind of visions for the free membership, and how we can, how we can bring that all together.

00:08:55

James Redenbaugh: Wonderful. Yeah, so

00:09:04

James Redenbaugh: 1st of all, on a podcast I think it's

00:09:10

James Redenbaugh: it's always great to make that free and to put it out on

00:09:15

James Redenbaugh: the platform so that people can access it easily on apple podcasts spotify

00:09:24

James Redenbaugh: Youtube, you know, wherever it's gonna be and

00:09:31

James Redenbaugh: and so I would just have that freely available whether or not somebody gets their emails.

00:09:40

James Redenbaugh: But then a a library of resources is a great thing to put behind a free membership.

00:09:47

Hannes & Carina: Yeah. Okay, just just sorry. Just a pause. Carina needs to

00:09:53

Hannes & Carina: just a second needs to get something. She will be back in 3 seconds.

00:09:58

James Redenbaugh: Yeah, no. Problem.

00:10:04

Hannes & Carina: yes. So

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Hannes & Carina: let's explore.

00:10:14

Hannes & Carina: Okay.

00:10:16

Hannes & Carina: So now, so I think Carina had mentioned to me that she saw that

00:10:32

Hannes & Carina: on on some private websites, people put the podcast

00:10:38

Hannes & Carina: their their own. Podcast for example, directly for downloading, also on the website. Have you

00:10:44

Hannes & Carina: have you seen that also on on other websites? Or do you know the pro pros and cons about doing that or

00:10:53

Hannes & Carina: or that people can only find the

00:10:57

Hannes & Carina: the podcast let's say if they enter the free membership. Or if they enter apple

00:11:03

Hannes & Carina: or, yeah, the different options.

00:11:06

Hannes & Carina: Yeah, yeah, so what I've seen is that

00:11:11

Hannes & Carina: they make every episode available on the website. So there is a play button on the website, and they don't have to go to spotify or apple podcasts.

00:11:21

Hannes & Carina: That's that's the one option. And then the second option that they can also download those episodes.

00:11:29

Hannes & Carina: From the website to their device.

00:11:33

James Redenbaugh: Yeah, so I think you guys should do both where it's both

00:11:40

James Redenbaugh: on apple and spotify and on the website, and

00:11:49

James Redenbaugh: most of my clients use a a service called Castos, which is a podcast

00:11:57

James Redenbaugh: hosting and publishing service. And so you put the audio files there, and then they send it out to the different

00:12:07

Hannes & Carina: What?

00:12:08

Hannes & Carina: Just to clarify? We already have a podcast so we already hosted on, how's it called?

00:12:17

Hannes & Carina: I think it's spotify for creators or spotify for Podcasters.

00:12:21

James Redenbaugh: Oh, great it! It was called anchor before now they switch.

00:12:26

Hannes & Carina: so we are hosting it there. And we are having it on apple podcasts and spotify so if we are hosting.

00:12:33

James Redenbaugh: Wonderful.

00:12:33

Hannes & Carina: Hosting it through pot spotify? Is it possible to then also somehow bring it to the website and make it available?

00:12:41

Hannes & Carina: There.

00:12:42

James Redenbaugh: Yes, I'm 95% sure. We used to be able to with with anchor, and I think that we still can

00:12:52

James Redenbaugh: it. It should work the same way. So it just

00:12:59

James Redenbaugh: we can sync it with the website and embed players into a custom Cms post

00:13:11

James Redenbaugh: and if they have a download option.

00:13:16

James Redenbaugh: We can put that on there.

00:13:19

James Redenbaugh: And we can also make it such that

00:13:22

James Redenbaugh: anybody can listen to the podcast on the website.

00:13:28

James Redenbaugh: But if you're a free member you can download the episodes.

00:13:32

Hannes & Carina: Yeah, yeah, I. I also thought of it as in that way, not just regarding the podcast but regarding all of the content in the possibly Free Library or Free membership. However, we're gonna call it that.

00:13:45

Hannes & Carina: Maybe if they don't log in, everything is available on the website, but if they want to download it, then they have to become a free member. And that's how you also just mentioned it. Right.

00:13:59

Hannes & Carina: Yeah, that could be a way.

00:14:01

Hannes & Carina: And and do you know, if that technically will cost a lot if if we do it that way.

00:14:08

Hannes & Carina: or is it easily like, of course, I might need a bigger web hosting.

00:14:17

Hannes & Carina: do do we need a lot of like data storage? Or, however, you call that when we, when we have the episodes and everything available on the website.

00:14:25

Hannes & Carina: probably especially with with a lot of videos. And in future audio. So don't text that much data. But videos, right?

00:14:33

James Redenbaugh: Yeah, great question. So the audio should all be hosted by spotify. And we just embed the players.

00:14:42

James Redenbaugh: and video, I use

00:14:48

James Redenbaugh: a service called sprout video. And I, just I host clients videos on there. I have a big account

00:14:56

James Redenbaugh: and sprout lets you fully customize the the player controls and the ways that videos are presented.

00:15:11

James Redenbaugh: And lets you customize the the call to action at the end, and things like that. So.

00:15:19

James Redenbaugh: I can. I like

00:15:23

James Redenbaugh: clients who use that. I just help ask to help cover the cost. So it's super low. It'd be like, I don't know 5 bucks a month or less

00:15:32

James Redenbaugh: and then but you could also use something like Vimeo or Youtube. I don't recommend Youtube, because

00:15:42

James Redenbaugh: Google is terrible. And

00:15:47

James Redenbaugh: you get all these Youtube suggestions after you watch a video and you don't want that but Vimeo is pretty nice.

00:15:53

James Redenbaugh: But either way, you're not putting the web, the video files on the website. You wanna have a video host for that. And there

00:16:02

James Redenbaugh: they're cheap either way.

00:16:06

Hannes & Carina: So did I understand you correctly, because I've seen on many website that they are also somehow integrating the Youtube videos. I think it's just a preview. And then they are going to Youtube, probably for watching it. But did I understand you right? If we embed the Youtube into our website, then they will have all the suggestions for other videos, and so on afterwards. Is that right? Did I understand that right.

00:16:32

James Redenbaugh: Yes, yeah, it. There may be a way around that. But

00:16:38

James Redenbaugh: you definitely don't want that with with Youtube.

00:16:44

James Redenbaugh: Unless you're putting everything out on

00:16:47

James Redenbaugh: on Youtube. And then you can suggest your own videos. But then you're bringing people off your website and onto Youtube

00:16:54

James Redenbaugh: and this kind of content. I would suggest

00:16:57

James Redenbaugh: that the stuff that you're protecting for your members.

00:17:01

James Redenbaugh: you, you host yourself in a play in a.

00:17:05

Hannes & Carina: Sure.

00:17:05

James Redenbaugh: Environment that we can control and design.

00:17:09

Hannes & Carina: Yeah.

00:17:10

James Redenbaugh: And, like, you know, previews and promos and stuff like that can go out on Youtube. But I wouldn't embed Youtube videos.

00:17:20

Hannes & Carina: Yes, so do do I understand? Right? We will. We will decide whether of our

00:17:25

Hannes & Carina: video material in future will be only for for the Temple community and which will be publicly

00:17:33

Hannes & Carina: available for anyone on on Youtube, because Youtube, from from also all the social media channels we feel, Youtube is the only one that we still

00:17:45

Hannes & Carina: would would like to invest into, since

00:17:51

Hannes & Carina: also Yannick advised us that from his point of view, Youtube would be the only one

00:17:58

Hannes & Carina: that would make sense for us and

00:18:02

Hannes & Carina: But but you just mentioned

00:18:05

Hannes & Carina: kind of that. You cannot recommend Youtube at all, only for the purpose of connecting it was with our website, or or do you do you feel negative

00:18:16

Hannes & Carina: about Youtube anyway, that not to use it even as a social media

00:18:22

Hannes & Carina: channel for for campaigns or anything.

00:18:28

James Redenbaugh: No, you can use it to to put out

00:18:32

James Redenbaugh: put out videos to the Youtube audience. I watch Youtube

00:18:39

James Redenbaugh: too much. I'm sure I love. You know my my channels.

00:18:45

James Redenbaugh: And you know long form, content and short form content.

00:18:52

James Redenbaugh: I just wouldn't use it as a video host, for

00:19:00

James Redenbaugh: longer videos that are meant for the the members.

00:19:06

Hannes & Carina: Yes, yes.

00:19:07

James Redenbaugh: Yeah.

00:19:08

Hannes & Carina: That makes sense.

00:19:11

Hannes & Carina: And I'm just wondering. So in general, we will use Youtube to expand our reach and to build a bigger audience and to be seen in the world. And the question is now for the just for the public audience. When new people come onto our website, in which way we, we promote our Youtube channel. And if there will be a

00:19:36

Hannes & Carina: links to videos or how that makes sense.

00:19:42

James Redenbaugh: Generally, you want to keep people on your website. Because as as soon as

00:19:53

James Redenbaugh: if they end up on your website, you want to direct them to the offerings that you have

00:19:59

James Redenbaugh: and keep them in your ecosystem. You can have like a Youtube

00:20:03

James Redenbaugh: link in the footer. Yeah, button. If people want to go there.

00:20:09

James Redenbaugh: But yeah, as soon as people go to Youtube, then they're gonna be distracted by the next thing.

00:20:14

Hannes & Carina: Great.

00:20:14

James Redenbaugh: You know, and then.

00:20:15

Hannes & Carina: Yeah, it's it's great that we speak about that. So actually, it, it makes more sense to that. Our goal is to bring people from Youtube to our website, and not vice versa. Right?

00:20:26

James Redenbaugh: Exactly. Yeah.

00:20:27

Hannes & Carina: Yeah, yeah, it's it's good to to bring light to that in my mind. Yes, for for me it was clear. But I think I think I was just misled by seeing that on so many websites that people, host or.

00:20:43

Hannes & Carina: Link Youtube. Then they don't have such professional advice like like James and me myself

00:20:51

Hannes & Carina: joking. But but so so we covered that topic.

00:20:57

Hannes & Carina: Yeah, it's great to have more clarity around that next question, or what?

00:21:08

James Redenbaugh: Yeah, what's

00:21:10

James Redenbaugh: What's top of mind for you guys?

00:21:15

Hannes & Carina: So. But then regarding the podcast if we make it available to play on the website, then that doesn't bring them off the website. But it keeps them there, and we just maybe somewhere also put a a button if they want to go to spotify. But.

00:21:32

James Redenbaugh: Exactly. Yeah, same kind of thing. If they want to go, listen to spotify.

00:21:39

James Redenbaugh: they can go over there, you know, we. And we can say, like subscribe on spotify, or subscribe on an apple.

00:21:48

James Redenbaugh: Subscribe on Youtube. Yeah. But

00:21:53

James Redenbaugh: the the purpose of embedding it would be to to keep people there.

00:21:57

Hannes & Carina: Yeah, yeah. Great, great cool.

00:22:01

Hannes & Carina: Okay. I'm just.

00:22:03

Hannes & Carina: And then regarding the libraries.

00:22:08

Hannes & Carina: I believe in one of Hannah's last voice messages, he said that it would be great

00:22:13

Hannes & Carina: to have also a space for written contact context.

00:22:18

Hannes & Carina: When

00:22:20

Hannes & Carina: so you mentioned that on the web page it's important that we don't have too much text. So it stays more clear.

00:22:28

Hannes & Carina: And but if people want to read more, then I'm wondering if we could put more texts, for example, more about Hannah's story. If into the library as blog posts. How do you feel about that, Hannes? Yeah, or a button read more, and then it just opens on in about like like that. We do. I think I've seen that. And others said

00:22:53

Hannes & Carina: you, you can enter about, and then we have just a shorter

00:22:57

Hannes & Carina: description about me and the Temple, and if they.

00:23:02

Hannes & Carina: if they are more like the intellectual guys or they want to, they are so into this story. They want to have more details, and then then can click on the button, and they can read a little bit more. But what do you think about that?

00:23:16

James Redenbaugh: I think that's great. I think it's

00:23:20

James Redenbaugh: no problem either way. In general.

00:23:26

James Redenbaugh: We want to be as as pithy as possible on.

00:23:32

James Redenbaugh: especially on pages that are more.

00:23:35

James Redenbaugh: We don't necessarily have to think about them as sales pages.

00:23:40

James Redenbaugh: But pages where we're trying to gear people towards an action like.

00:23:45

Hannes & Carina: In.

00:23:45

James Redenbaugh: Common a member or you know, sign up for for an event. You you want

00:23:55

James Redenbaugh: just the right amount of of copy.

00:23:59

Hannes & Carina: So

00:24:00

Hannes & Carina: so with that. So with that strategy. Sorry. But so with that strategy, it would make more sense like what Carina said that maybe they can only read the full story if they give the email address. If they become a member of the Free Temple Space, for example.

00:24:17

James Redenbaugh: Well.

00:24:19

James Redenbaugh: the the about page. If people are going to the about page, I think it's, you know, that's 1 page where it's fine, to have more content, longer content.

00:24:28

Hannes & Carina: Okay.

00:24:29

James Redenbaugh: But I was gonna say on on other pages.

00:24:34

James Redenbaugh: we we also don't want it to be too sparse. I'm not saying like it should be

00:24:39

James Redenbaugh: empty. But there's a

00:24:43

James Redenbaugh: there's a kind of ideal amount of content, and I'll advise on that when we

00:24:47

James Redenbaugh: when we get into that but long you should be thinking about longer articles, or

00:24:55

James Redenbaugh: essays, or poems, or whatever you want to call them, and then those can go into the

00:25:00

James Redenbaugh: into the library, and and we can even kind of

00:25:11

James Redenbaugh: show users. What's there. Give them a preview like you can see on

00:25:17

James Redenbaugh: New York times.com or something. You can read the top part of the article.

00:25:22

James Redenbaugh: and then they ask you to sign up to read the rest.

00:25:29

James Redenbaugh: We could do something like that, where folks can

00:25:32

James Redenbaugh: see what's there but to read the the articles they they give their email address. And then they're

00:25:38

James Redenbaugh: in the systems.

00:25:41

Hannes & Carina: Yes.

00:25:43

Hannes & Carina: Okay. Carina, next next question about what

00:25:47

Hannes & Carina: if we have a library, or not or membership?

00:25:59

Hannes & Carina: so, I feel the question is now, if we simply put a free library, or if we somehow connect that with a free Temple membership, I I still don't feel clarity around that and and within the free membership, there isn't the library

00:26:17

Hannes & Carina: and and the video and the podcast included.

00:26:21

Hannes & Carina: So

00:26:24

Hannes & Carina: we can we still decide that later or should we make become clear about that as soon as possible, so we can decide

00:26:34

Hannes & Carina: dude.

00:26:35

Hannes & Carina: So as we just, we just talked about it that maybe everything is open and free and accessible, but if they want to download it, they have to become a member. The question is just how how it would look that they become a member. If there is a membership portal, or if it just means that they are in the mailing list, or if we have make up a whole portal of A, of a Temple membership.

00:27:02

James Redenbaugh: That's right. So and and all of these things are good to be thinking about now, but

00:27:08

James Redenbaugh: we don't have to decide a hundred percent

00:27:11

James Redenbaugh: right now, we can figure it out in in time and and play with things.

00:27:18

James Redenbaugh: The way I'm thinking about the free membership is that there would be

00:27:25

James Redenbaugh: some kind of members area and

00:27:31

James Redenbaugh: I wanted to mention to the you don't.

00:27:36

James Redenbaugh: You won't necessarily need a a bigger hosting account. It won't necessarily be a much larger

00:27:44

James Redenbaugh: website. But to have the membership access. We use something called Member stack which I believe is

00:27:57

James Redenbaugh: 29 bucks a month.

00:28:00

James Redenbaugh: Yep, for up to a thousand members, and that lets people

00:28:12

James Redenbaugh: log in, and then we can protect content

00:28:17

James Redenbaugh: that way. You can also offer paid memberships through the same

00:28:24

James Redenbaugh: the same thing. So when we're ready to roll that out.

00:28:28

James Redenbaugh: you can implement a paid tier. And so people sign up.

00:28:33

James Redenbaugh: and then they're registered. We can automate having them added to a newsletter list, and

00:28:46

James Redenbaugh: and then they can log in with their their email, or they can log in with Google or Facebook or whatever

00:28:54

James Redenbaugh: and then they can have a membership page. And then we can protect whatever content we want. So if they're logged in.

00:29:02

James Redenbaugh: the logged in, members can see a slightly different version of the website than regular members.

00:29:09

James Redenbaugh: So we can, you know, protect the

00:29:13

James Redenbaugh: the download audio link, or protect part of the article

00:29:17

James Redenbaugh: or have, you know, pages and or courses that are

00:29:23

James Redenbaugh: entirely hidden to the public, but visible to to members.

00:29:29

James Redenbaugh: Oops!

00:29:32

Hannes & Carina: And if we are establishing such a membership space, for example, through a member stack, I think you called it will there be also a possibility, for had us to easily upload audio transmissions. Because for that we've been currently using telegram group.

00:29:52

Hannes & Carina: and we would love to have it the most simple way that Hannes can really be in touch with the members, and we were wondering if it makes sense to keep

00:30:01

Hannes & Carina: a telegram channel for that, or if

00:30:04

Hannes & Carina: or if there is, maybe also a mobile version of something like this that can be easily accessed for Hannes himself.

00:30:16

James Redenbaugh: yeah, good question.

00:30:18

James Redenbaugh: And

00:30:22

James Redenbaugh: people seem to like telegram.

00:30:27

James Redenbaugh: i don't love telegram, probably just because I haven't used it, and I get added to all these like

00:30:33

James Redenbaugh: random channels. So it's just like

00:30:38

James Redenbaugh: the the channel I have with honest is the only thing I'm using telegram for so I don't.

00:30:48

James Redenbaugh: I don't get notifications and and stuff from tell again, just because there's so much

00:30:52

James Redenbaugh: spam in there. But I'm probably an edge case, I think.

00:30:57

James Redenbaugh: especially in Europe. People seem to use telegram more.

00:31:02

James Redenbaugh: It's the advantage would be that it's

00:31:07

James Redenbaugh: it's it's easy and free, and people are likely already using it.

00:31:15

James Redenbaugh: The disadvantage is, it's it's an interface that you can't

00:31:20

James Redenbaugh: control and so there, there's the possibility of using

00:31:32

James Redenbaugh: your own community platform like Circle

00:31:36

James Redenbaugh: but that would have a a monthly cost. That's more something to think about down the line. If you want to create more of a community where people can message each other and

00:31:49

James Redenbaugh: and post their own things. You know, and be put into different groups and stuff like that. It's a very robust platform, and that has a mobile app that people can download and can get notifications from.

00:32:02

James Redenbaugh: and that can be designed in in different ways and fully integrated with the website.

00:32:09

James Redenbaugh: But that's a whole.

00:32:12

James Redenbaugh: That's a whole thing that I wouldn't recommend getting into in this initial version. And so

00:32:21

James Redenbaugh: I think to start staying on. Telegram is probably the way to go.

00:32:29

Hannes & Carina: yeah, it really makes sense to to have that growing as our community is growing and to start with what really makes sense. Now.

00:32:37

Hannes & Carina: And I I also don't know what would be people's motivation to come into such a community

00:32:48

Hannes & Carina: space as it's an effort to sign up for that. But we. We want to get clear about what is the intention and what what is the value that they get from this space? That is off telegram, and a completely sacred

00:33:02

Hannes & Carina: space. But we can get into that in more detail, maybe in a few weeks or month, when everything gets more clear. Do you know the do you know the prices for this?

00:33:13

Hannes & Carina: A cycle circle, a circle.

00:33:18

James Redenbaugh: I think it's 99 bucks. Or no, there's different options. Let me see.

00:33:23

James Redenbaugh: 89 bucks a month is the lowest tier.

00:33:30

Hannes & Carina: I've seen also another one. It's called something with MI don't remember the name.

00:33:35

James Redenbaugh: Mighty networks.

00:33:36

Hannes & Carina: Yes, yes. How do you feel about that.

00:33:41

James Redenbaugh: I don't like it as much. It's very similar, though. Similar pricing and same kind of thing. People

00:33:52

James Redenbaugh: people seem to like it.

00:33:57

James Redenbaugh: They're they have a cheaper tier, though it starts at 50 bucks a month.

00:34:07

Hannes & Carina: And and what about the members stack that you mentioned? Does that also have like a community space? Or is is it just for logging in and having the protected content.

00:34:17

James Redenbaugh: Good question. So Member Stack has some community features that we can kind of

00:34:28

James Redenbaugh: custom build into the website like

00:34:32

James Redenbaugh: commenting and commenting on post and things like that.

00:34:39

James Redenbaugh: It's not

00:34:44

James Redenbaugh: It's not a robust community platform.

00:34:49

James Redenbaugh: you know, there's no mobile app kind of thing.

00:34:52

James Redenbaugh: But there are some some basic community features.

00:34:56

Hannes & Carina: Yeah, maybe for the start, we can use Member stack to protect content on the website to have them log in and have to member area with with more content. And then, possibly for the community aspect we could use to start telegram or Hannah, how do you feel?

00:35:12

Hannes & Carina: Interesting?

00:35:14

Hannes & Carina: Yes, and and this member stack probably can also grow right that above 1,000 members we can have bigger

00:35:23

Hannes & Carina: they. Or is it.

00:35:25

James Redenbaugh: That's right. Yeah.

00:35:28

Hannes & Carina: Good.

00:35:28

James Redenbaugh: Yeah, it just gets more expensive. But at that point it's it's worth it.

00:35:32

Hannes & Carina: Yes, and

00:35:36

Hannes & Carina: My only concern is if people can post on our website.

00:35:41

Hannes & Carina: as you know, we had experienced a shitstorm in Costa Rica.

00:35:45

Hannes & Carina: But we we can talk about that when we come to that, that we have a safe that that our Temple place keeps safe and not free members, who or whatever, if somebody, you know is is kind of

00:35:58

Hannes & Carina: whatever, and negativity wants to, you know, pollute our sacred temple space that we need, of course, some

00:36:08

Hannes & Carina: some safety there. Do you know, if

00:36:13

Hannes & Carina: if if people can comment, if if there is any anything, how you can protect the temple space or.

00:36:25

James Redenbaugh: Yeah. So you commenting would only be available to to members, and you can

00:36:37

James Redenbaugh: make it so. Comments have to be approved as well. So

00:36:42

James Redenbaugh: nothing would go on the website until it's prove.

00:36:46

Hannes & Carina: Oh, okay, great.

00:36:49

Hannes & Carina: great, great. Yes, that's great. And we can. We can have our virtual assistant proving it for us.

00:36:56

Hannes & Carina: Yes,

00:36:58

Hannes & Carina: So what just comes to mind for me is that you said in this member Stack, we can also have something like online courses that are only visible for those who become members, either paid or free.

00:37:12

Hannes & Carina: And I feel it's

00:37:14

Hannes & Carina: it somehow feels good to do it this way, but to also have on the on the public web website that we have previews of that. So people see what to expect in the membership space and why it would make sense for them to join and log in and become a member, either free or paid.

00:37:39

James Redenbaugh: Yeah, it's

00:37:52

James Redenbaugh: I sorry. I think I missed the

00:37:54

James Redenbaugh: the question. Could you repeat that.

00:37:57

Hannes & Carina: Sure is the is the audio okay? Or.

00:38:01

James Redenbaugh: Yeah, I just got I'm outside, and I got just distracted by an animal.

00:38:07

Hannes & Carina: Okay, no worries.

00:38:10

Hannes & Carina: So you had mentioned that in this members stack platform, there's also the possibility that we host something like online courses there, or certain transmissions.

00:38:22

James Redenbaugh: 17.th

00:38:23

Hannes & Carina: It feels great for me to maybe have that as a temple space and host those kind of offers there.

00:38:30

Hannes & Carina: and at the same time. I feel it would be then great on the public website to have a preview of the Temple space or a preview of this membership space and of those courses, so people can see what to expect in the temple or in the membership space, so they feel the value of entering it.

00:38:52

James Redenbaugh: Yeah, exactly. And we can make a page that that previews that and shows people what they're

00:39:03

James Redenbaugh: what they're getting.

00:39:05

Hannes & Carina: And and maybe somehow, for me, it starts to get more more

00:39:11

Hannes & Carina: I can sense it more deeply now that maybe this membership space, then, is, is more of the temple space, where, honest like you mentioned in your words that you can click, enter the temple, and this is then now the membership space.

00:39:28

James Redenbaugh: That's right.

00:39:30

Hannes & Carina: Cool.

00:39:31

James Redenbaugh: Yeah.

00:39:32

Hannes & Carina: And and then there could be another portal or an yeah, like a like a temple door that then leads into the paid membership where even more online courses and transmissions are available, and possibly in the paid version, then, that includes one monthly live call with Hannah, or something like that.

00:39:57

Hannes & Carina: Cool.

00:39:58

James Redenbaugh: Exactly.

00:40:01

Hannes & Carina: Great, then the question is, if in the on the public website under offerings, if there, we we need also a section that says online courses. Or if we maybe host all of that in the

00:40:15

Hannes & Carina: in the membership space and just have the preview on the public website.

00:40:26

James Redenbaugh: Yeah, if you're if you're doing courses, I would.

00:40:32

James Redenbaugh: I would put that in the members area and you can.

00:40:42

James Redenbaugh: You can offer free and paid courses, even if you have a members area.

00:40:47

Hannes & Carina: Yeah.

00:40:49

James Redenbaugh: And any of it you can make visible on the

00:40:55

James Redenbaugh: on the home page to show people what's.

00:40:59

Hannes & Carina: What's.

00:40:59

James Redenbaugh: In there.

00:41:00

Hannes & Carina: Yeah, great.

00:41:05

Hannes & Carina: Okay? And another question was, if we, if we need the header of

00:41:13

Hannes & Carina: quote unquote offerings and then subdivided into events and trainings and mentoring.

00:41:19

James Redenbaugh: If you don't.

00:41:20

Hannes & Carina: Need that subdivision if we don't even need that header of offering. And we just have

00:41:25

Hannes & Carina: the section of events and trainings and mentorship

00:41:29

Hannes & Carina: visible on the 1st layer of the website. Do you know what I mean?

00:41:37

James Redenbaugh: I think that kind of thing we don't have to decide. Now, we can see.

00:41:43

Hannes & Carina: Okay.

00:41:44

James Redenbaugh: See what it looks like.

00:41:46

Hannes & Carina: That's good. Okay, great.

00:41:49

Hannes & Carina: And do we have to decide now, if we have an extra section for Newsletter, or if we just embed that into the flow of some some sites. Do we need to decide now which headers we have, or how do you call it? Do you call it header, or tab, or a section, or.

00:42:08

James Redenbaugh: You mean the navigation items.

00:42:11

Hannes & Carina: Right? Yes, yes, that's what I mean.

00:42:14

Hannes & Carina: Color adjust items or navigation the navigation items. Yeah. And I mean, usually their pages.

00:42:23

James Redenbaugh: That are linked in the nav. But

00:42:27

James Redenbaugh: So a newsletter sign up, you know. I think that we can as people

00:42:38

James Redenbaugh: if you're doing a free membership.

00:42:42

James Redenbaugh: Then I would have that be the free. Ask. You can have a newsletter sign up in the bottom

00:42:48

James Redenbaugh: in the footer.

00:42:51

James Redenbaugh: But I would just be asking people to become a free member and then send the Newsletter to to members. And then, if you want.

00:43:01

James Redenbaugh: you can make past newsletters available to members.

00:43:06

James Redenbaugh: In the form of like blog posts.

00:43:10

Hannes & Carina: Yes, I thought about that as well,

00:43:12

James Redenbaugh: Yeah.

00:43:14

James Redenbaugh: And yeah, you just don't want

00:43:20

James Redenbaugh: you don't want to confuse people and give them too many

00:43:25

James Redenbaugh: free things to sign up, for I would just have like 1 1 access, and everything's in there.

00:43:31

Hannes & Carina: That's cool. So we so we also don't need like, you know, some people have.

00:43:37

Hannes & Carina: you know. An item called Free free gifts or on the home page. They have the section of

00:43:45

Hannes & Carina: Here, put your email address to receive this gift, but we don't need all of that when we have the free membership space. Right? Then we just put it all there.

00:43:55

James Redenbaugh: Exactly. Yeah. And there can be different

00:44:03

James Redenbaugh: calls to action into that. So

00:44:08

James Redenbaugh: in the in the footer, people sometimes go there to look to look for a newsletter like. Oh, there's stuff here on this website. I want to stay involved.

00:44:17

James Redenbaugh: And you know we can say sign up for our newsletter and become a free member. Put in your email here, and then also on you know, on a

00:44:28

James Redenbaugh: on a public blog post. We can say you know. Let me put your email here to

00:44:40

James Redenbaugh: to continue reading and become a free member.

00:44:46

James Redenbaugh: Yeah, it doesn't always have to be the same. The same call to action.

00:44:51

Hannes & Carina: Great. Yes, and and some people may not become a member right away. So they only wanna do more conservative like sign up for newsletter.

00:45:02

Hannes & Carina: So

00:45:03

Hannes & Carina: so I feel like it is important to still make it as easy as possible that people can find newsletter sign up

00:45:13

Hannes & Carina: in case they don't feel, you know, incongruency yet to become a member.

00:45:22

James Redenbaugh: Yeah.

00:45:23

Hannes & Carina: Okay, cool. So we have that topic. So we can still see if we make Newsletter as an extra page, like as an extra navigation item or.

00:45:38

James Redenbaugh: Yeah.

00:45:43

Hannes & Carina: Great.

00:45:44

Hannes & Carina: And then, yeah.

00:45:47

James Redenbaugh: I was just gonna say you can think about

00:45:53

James Redenbaugh: What kind of what kind of mailings and rhythm of engagement you want to expect from a

00:46:04

James Redenbaugh: a free user, a membership user?

00:46:09

James Redenbaugh: Because maybe it's a if if there's a membership level, and then there's like a newsletter subscriber.

00:46:18

James Redenbaugh: Those might be 2 different email lists. Somebody who wants to be a free member might be getting weekly emails, or or even more often, you know, reminders about

00:46:31

James Redenbaugh: the weekly thing, or whatever but then

00:46:36

James Redenbaugh: Newsletter subscribers, you know, they're probably more expecting kind of once a month

00:46:43

James Redenbaugh: communication. So you can. You can think about those 2 levels as well.

00:46:48

Hannes & Carina: Yes. So the people on the regular newsletter don't receive as many as yeah.

00:46:55

Hannes & Carina: Yeah. Yeah, yes, it's good good idea. And I felt that

00:47:01

Hannes & Carina: for the regular newsletter. It somehow came to me that this could be also called like cosmic love transmissions, that every, for example, bi-weekly Hannes just sends out a short newsletter with with a transmission that goes straight to the heart to to bring more love into their daily life.

00:47:23

James Redenbaugh: Wonderful.

00:47:27

Hannes & Carina: Great.

00:47:29

Hannes & Carina: And about the this is these are details. Now that I'm that I'm asking about the the testimonials or voices about Hannah's, we can also feed into whether we want to have that as an extra page, like an extra navigation item, or if we just embed that on on each

00:47:48

Hannes & Carina: page at different stages.

00:47:52

James Redenbaugh: Yeah, I don't think it matters too much.

00:47:59

Hannes & Carina: All right. Are we pretty much done with the structure or Carina? Still some important? I don't know how much in detail we need to now line out the structure of the events, events and trainings, page

00:48:13

Hannes & Carina: about the calendar and so on. Do we need to discuss about that in detail now.

00:48:23

James Redenbaugh: Only as much as you want. I think. We want to get

00:48:32

James Redenbaugh: more progress and clarity on the overall site structure. So

00:48:39

James Redenbaugh: I'm curious if we can use the

00:48:42

James Redenbaugh: the site outline I sent you in the Content draft as a

00:48:48

James Redenbaugh: as a base for that, and add and and take away as needed. Can we do that.

00:48:56

Hannes & Carina: Yes.

00:48:58

James Redenbaugh: Right? So I think it would.

00:49:04

James Redenbaugh: Probably make the most sense if I just put that in a Google doc, so that we can

00:49:10

James Redenbaugh: collaborate more in in real time, and.

00:49:15

Hannes & Carina: Yeah.

00:49:15

James Redenbaugh: Comment. Does that work for you?

00:49:17

Hannes & Carina: Yes.

00:49:18

James Redenbaugh: Okay, great. So and.

00:49:21

Hannes & Carina: That means, if we update something, then you immediately see it right.

00:49:25

Hannes & Carina: Yeah.

00:49:27

James Redenbaugh: And then we can. We can block out their different

00:49:33

James Redenbaugh: sections and include notes on sections like, Here's

00:49:37

James Redenbaugh: here's how the event Page is starting to look. You know, here's how the homepage is starting to. Look, here's the sections that that we're talking about.

00:49:44

Hannes & Carina: Yes.

00:49:47

Hannes & Carina: And then we can also.

00:49:49

James Redenbaugh: Have our our synchronous and asynchronous conversations about copy and and language in there, as well.

00:49:57

Hannes & Carina: Yes.

00:49:59

James Redenbaugh: Great.

00:50:02

Hannes & Carina: Okay. And I. Still, I was still wondering if we do 2 separate pages, one for

00:50:08

Hannes & Carina: trainings, like longer term

00:50:12

Hannes & Carina: trainings over several weeks and a separate page for events like just a set sign up off. That lasts about 2 h, or if we have it all on one

00:50:22

Hannes & Carina: on one page.

00:50:24

Hannes & Carina: So there's a calendar calendar where all events and trainings appear on one page.

00:50:33

James Redenbaugh: it's up to you. And I think it's

00:50:40

James Redenbaugh: it's not something, we have to decide right away.

00:50:43

James Redenbaugh: but you should think about what

00:50:46

James Redenbaugh: what events and trainings you want to launch with. And so

00:50:51

James Redenbaugh: if you're launching with it a longer training

00:50:57

James Redenbaugh: that has a bigger commitment and and

00:51:03

James Redenbaugh: bigger price tag. Then that's probably gonna want its own page or to to take up space on a training page.

00:51:13

James Redenbaugh: And it's just a question of like, what? What trainings do you want to?

00:51:23

James Redenbaugh: Yes, to start putting out?

00:51:25

James Redenbaugh: If you want to focus on the Free member content and weekly things, and and get more mentorship clients.

00:51:34

James Redenbaugh: Then we can focus on that. It's it's up to you.

00:51:38

Hannes & Carina: Yes, Hannah is just in the bathroom, but we can just keep keep speaking.

00:51:44

James Redenbaugh: Cool.

00:51:45

Hannes & Carina: So what what came to me in the past days is that you know, Hannes, in the past years, like in the past 20 years. He has already offered so many

00:51:54

Hannes & Carina: trainings that you could call his, like his signature trainings, like the Enneagram and the awakening process, and so on, and I was wondering if it makes sense on the train, on the training page that we already put all those different trainings there as a preview not not necessarily with it with a starting date or a location.

00:52:17

Hannes & Carina: but to just have an overview overview for the people what what they can expect, and then possibly that they can

00:52:25

Hannes & Carina: sign up for a wait list to be notified when this training

00:52:29

Hannes & Carina: takes place again. How how do you feel about that?

00:52:35

James Redenbaugh: Yeah, that that sounds good.

00:52:39

Hannes & Carina: Right. And and we then thought about offering a non dual temple training that includes all of his trainings, and that might then be like a 3 year training or or something that includes everything.

00:52:54

Hannes & Carina: But of course, now, at this stage, we 1st need to expand our reach and really build a community. So probably at this stage, it doesn't make sense to start with a longer term

00:53:07

Hannes & Carina: training when we don't have a very active big community right now and start with short term offerings right?

00:53:16

James Redenbaugh: That's right. That's what I would recommend. Yeah.

00:53:20

Hannes & Carina: Okay, honestly, Spike. Yes.

00:53:25

Hannes & Carina: So are we pretty much done with the structure, or is there anything left, Carina? From the question you had prepared. Let me check my

00:53:33

Hannes & Carina: my page here.

00:53:37

Hannes & Carina: Did we ask that is that important? So I had the idea that

00:53:45

Hannes & Carina: before entering the public website that there is something like a pre chamber like like an entrance of the temple, and that could, for example, just be a page that just shows the galaxy and the non dual temple logo, and invites people to somehow sink into their heart before they then actually enter the temple or actually enter the public website.

00:54:13

Hannes & Carina: How do you.

00:54:14

James Redenbaugh: I think it's great.

00:54:15

James Redenbaugh: That's a great idea.

00:54:17

Hannes & Carina: I somehow I somehow saw it. Like you know, before people are entering an actual temple, they they bring themselves into a state of devotion and sink into their heart and put off their shoes, and I just felt that it could be nice to have

00:54:32

Hannes & Carina: something like that in a Mini version before before they are entering the the public website.

00:54:40

James Redenbaugh: Yeah, the the public website or the members area.

00:54:45

Hannes & Carina: I, I actually mean the public website, like when they put the link of the domain in Google, and they open the website that then there is this pre

00:54:55

Hannes & Carina: pre space.

00:55:01

James Redenbaugh: yeah, it's not a bad idea.

00:55:09

James Redenbaugh: and we'll, i'll share a couple,

00:55:17

James Redenbaugh: the the risk is when people come to a website. They

00:55:26

James Redenbaugh: they make a decision very quickly about whether or not they

00:55:32

Hannes & Carina: They like it that they want to stay.

00:55:34

James Redenbaugh: Yeah.

00:55:35

Hannes & Carina: Yes.

00:55:38

James Redenbaugh: But if if it's done well, I think it's

00:55:45

James Redenbaugh: it can work really well, and if

00:55:49

James Redenbaugh: if somebody's really turned off by that. Then they're probably not the person you want, anyway.

00:55:55

Hannes & Carina: Oh!

00:55:56

James Redenbaugh: But.

00:55:57

Hannes & Carina: But I get it. It makes sense to not make that a hindrance to lose people.

00:56:03

James Redenbaugh: I mean.

00:56:04

Hannes & Carina: Maybe you know, I've seen on some websites. I think that you made

00:56:08

Hannes & Carina: that when when someone opens the website, there is this very slight animation of something that that is then shifting after like 2 seconds. So

00:56:19

Hannes & Carina: that maybe that would be more appropriate, that when they open the website, maybe there's just the galaxy. And then, after 2 seconds, it shifts into the open open website. Maybe something like that would be more appropriate to not to not lose people.

00:56:34

James Redenbaugh: Yeah. And I, just, I just shared an example with you.

00:56:39

James Redenbaugh: This has, like a full page animation, you know, basically just says welcome, and then you can enter in. And then there's another animation. But it it only plays once for a user every 30 days. So when you come back to the website. It takes you right to the home page, and there's still a kind of welcome animation.

00:57:00

James Redenbaugh: But it's

00:57:04

James Redenbaugh: it's it's a lot quicker. So if somebody like leaves and and comes right back, see? We can think about that as well, like maybe there's 2

00:57:13

James Redenbaugh: 2 layers of it.

00:57:15

Hannes & Carina: Yeah, yeah, and yeah, maybe. Yeah, probably we don't need to decide on that now. And maybe when we design the the website and the home page, like the 1st page of the website, then maybe it becomes more clear if we need that 1st welcome layer, or if

00:57:33

Hannes & Carina: itself is already this, this welcoming space.

00:57:38

James Redenbaugh: Yeah.

00:57:40

James Redenbaugh: And and then also, we can think about it in the members area, too. Maybe there's a.

00:57:44

Hannes & Carina: Right? Yes.

00:57:46

James Redenbaugh: The process of going into the, you know, deeper into the temple.

00:57:51

Hannes & Carina: They 1st have to go through the fire.

00:57:54

James Redenbaugh: Yeah.

00:57:55

Hannes & Carina: Yeah, something like that. That's that's what I felt that somehow, at the entrance of the temple there's like a fire

00:58:03

Hannes & Carina: fire burning away all illusions.

00:58:08

James Redenbaugh: Beautiful.

00:58:12

Hannes & Carina: Great, I think, for the overall rough structure. We've come pretty far wonderful.

00:58:22

James Redenbaugh: Great? Or how do you feel, James? Do you have any any.

00:58:26

Hannes & Carina: Major questions that still need to be discussed about the structure.

00:58:32

James Redenbaugh: No, not right now. I think it's getting a lot clearer. And

00:58:39

James Redenbaugh: I'll take what we discussed into account and moving things into

00:58:45

James Redenbaugh: a Google Doc. And we can comment on things in there.

00:58:51

Hannes & Carina: I'm so happy. We we had this conversation today. It somehow felt all stuck in my mind, and I didn't really know what to find.

00:58:58

James Redenbaugh: One month.

00:58:58

Hannes & Carina: Clarity. So I'm really happy. We we had this conversation, and I could find much more clarity and ease.

00:59:05

James Redenbaugh: Great. Yeah, you're having lots of great ideas about it. And I know it can be

00:59:09

James Redenbaugh: overwhelming. At this stage before you have the

00:59:15

James Redenbaugh: the context to think about it all.

00:59:18

Hannes & Carina: Yeah, totally great. So should we now speak about the proposal shortly, Hannes, or what do you think?

00:59:26

Hannes & Carina: Yeah, if if you have more time,

00:59:30

James Redenbaugh: Yeah, I have until I have another 13 min.

00:59:35

Hannes & Carina: Okay, we haven't read it fully yet, but we can. Maybe you can help us to get faster understanding between the 3 different

00:59:46

Hannes & Carina: options, maybe, but but it would be good that we look at the laptop right, Carina, should we? I don't know if it's needed. Maybe after our discussion. Now you can say even more clearly if the 1st package is enough to start with.

01:00:01

Hannes & Carina: what we are planning now and then, maybe later, we can just upgrade or.

01:00:08

James Redenbaugh: That's right. So we talked about a lot of things today and and we

01:00:24

James Redenbaugh: we don't want to do everything all at once.

01:00:27

James Redenbaugh: Anyway, we want to roll different things out at different times. You guys want to think about what

01:00:33

James Redenbaugh: initial offerings you wanna make what initial, you know, trainings and membership options. And so

01:00:42

James Redenbaugh: the 1st package lets us do a lot. We can do a free members area. We can integrate the podcast we can have a

01:00:54

James Redenbaugh: a library of resources that the members can access. We can have Newsletter sign ups.

01:01:00

James Redenbaugh: We can have the member, the members area and the and the welcome process.

01:01:10

James Redenbaugh: and things like that.

01:01:12

James Redenbaugh: It's just not enough space to then like, also think about a custom. You know, course, delivery or longer term thing or

01:01:24

James Redenbaugh: you know, multiple membership tiers.

01:01:29

James Redenbaugh: It's more focusing on what and an initial.

01:01:36

James Redenbaugh: But you know, solid and complete and public offering, and we don't wanna

01:01:47

James Redenbaugh: spend too much time like iterating and

01:01:52

James Redenbaugh: imagining different possibilities. The the goal is more to

01:01:57

James Redenbaugh: arrive at a beautiful site that that you guys love and

01:02:02

James Redenbaugh: and can use. But you know, getting it

01:02:06

James Redenbaugh: in your hands so you can start using it and and start getting user feedback and and stuff like that. And then

01:02:14

James Redenbaugh: down the road. We can always do a phase 2 and and scope that out based on what.

01:02:20

James Redenbaugh: what you need at that point, and and what you've learned.

01:02:24

Hannes & Carina: Then.

01:02:27

Hannes & Carina: yeah, that sounds great. So you also feel that, for now we can just start with package one, and then we can see how, how far we get with that, and what kind of end product we will have, and then we can still

01:02:38

Hannes & Carina: go into second round right.

01:02:41

James Redenbaugh: That's right.

01:02:44

Hannes & Carina: Cool, so you don't feel from at this point, then

01:02:51

Hannes & Carina: you you would rather recommend the the second or 3rd one, because it would

01:02:57

Hannes & Carina: make more sense, for for any reason you you could feel that the the the 1st

01:03:05

Hannes & Carina: model option is is in a way enough

01:03:10

Hannes & Carina: for for what we are planning.

01:03:17

James Redenbaugh: I think so. Yes, I.

01:03:25

James Redenbaugh: If if you guys wanted to invest more and that felt good for you,

01:03:32

James Redenbaugh: I would definitely make it worth it. And we would spend, you know, more, more time creating more beautiful

01:03:40

James Redenbaugh: artifacts for the website and

01:03:44

James Redenbaugh: articulate everything better, you know, like anything you you invest turns into into value.

01:03:53

James Redenbaugh: But I wouldn't say it's

01:03:56

James Redenbaugh: it's necessary to do that. At this point.

01:03:59

Hannes & Carina: And do do we understand right? That

01:04:03

Hannes & Carina: no, no matter how what, how much I would spend now?

01:04:09

Hannes & Carina: And the the end result would be the same size of page. It would just be a more more quality

01:04:16

Hannes & Carina: and not the not not. There would be a bigger website or.

01:04:21

James Redenbaugh: Well, there's

01:04:24

James Redenbaugh: There's different limits on the number of unique pages that we can design. So

01:04:29

James Redenbaugh: in the 1st package, we have 5 unique pages. So

01:04:35

James Redenbaugh: you know, home page about page members area are gonna be

01:04:44

James Redenbaugh: unique pages. And if there's like a

01:04:48

James Redenbaugh: you know, like a privacy policy page and I don't.

01:04:57

James Redenbaugh: I don't know something that's more

01:05:00

James Redenbaugh: standard or or let's say you have multiple

01:05:03

James Redenbaugh: courses that are using the same kind of page, and

01:05:09

James Redenbaugh: that that doesn't count as an additional

01:05:12

James Redenbaugh: page design. So you know, it could be a 10 page website with 5 unique page designs.

01:05:20

Hannes & Carina: And 5 similar pages.

01:05:24

James Redenbaugh: But the bigger packages allow for, like more of those unique designs. More

01:05:30

James Redenbaugh: unique graphic elements. If we want to get more into

01:05:35

James Redenbaugh: icon creation or animation, or things like that. But

01:05:43

James Redenbaugh: as we go along, the process, if you guys are wanting

01:05:47

James Redenbaugh: something particular that's not included in the initial scope.

01:05:53

James Redenbaugh: We can, you know, make adjustments and and make prices for those things.

01:05:59

Hannes & Carina: Yes, okay, cool. So one thing I read in the package, too, is like the mobile and desktop variation.

01:06:11

Hannes & Carina: But is it not included also in the 1st package that we have a desktop and mobile variation. Or what did you mean by that.

01:06:18

James Redenbaugh: That's just for the brand guidelines. So in in package one we want.

01:06:25

James Redenbaugh: you know, the the brand guidelines will include the basics, colors, typographies, things like that. But in package 2, there's there's just a lot more details. So we get really specific of what what typographies are used on desktop and what are used on Mobile.

01:06:46

James Redenbaugh: you don't really have to worry about that, because the the website will be fully responsive and and mobile friendly. No matter. The package.

01:06:56

Hannes & Carina: Okay, okay?

01:06:58

Hannes & Carina: And and do we understand? Right? Also, package one.

01:07:02

Hannes & Carina: If we decide to do both to use both domains

01:07:07

Hannes & Carina: non dual temple Com and Hannis meto.com for a simple website that would be included. Like to do the the Temple website as we are discussing now, and

01:07:18

Hannes & Carina: do, for example, on huntersmiche.com just a simple

01:07:23

Hannes & Carina: website like, for example, use it as a landing page for one and one, or

01:07:29

Hannes & Carina: guiding people from Ohanne smith.com to the Temple website. I mean, this is, we are still not not we. We haven't decided on that one.

01:07:40

Hannes & Carina: Which which which domain we we use. Now, if you only use one domain, or both, or

01:07:47

Hannes & Carina: is this, would that be included, or only working on one domain.

01:07:53

James Redenbaugh: Good question. So if

01:07:58

James Redenbaugh: you can have 2 domains on one website. So you're the non dual Temple

01:08:05

James Redenbaugh: Domain can just go to a page on the Hannes Michelle website.

01:08:14

James Redenbaugh: Or it could be 2 different websites. Of course it would need

01:08:22

James Redenbaugh: you know, 2 hosting accounts and linking between them.

01:08:27

James Redenbaugh: and that would be more involved. But we could. We could still do that in in package one, because we can essentially build

01:08:36

James Redenbaugh: one website and and duplicate it.

01:08:41

James Redenbaugh: it would create more complexities that might limit us in in other ways.

01:08:47

James Redenbaugh: But whichever whichever route you want to take, we can make work.

01:08:53

Hannes & Carina: And as SEO

01:08:57

Hannes & Carina: like, you know, I I didn't really get a professional SEO support so far. That's why

01:09:05

Hannes & Carina: probably 1 1 Guy told me. That's maybe one reason why why my work hasn't been so

01:09:13

Hannes & Carina: successful yet, or flourishing in that way that it could have been how how much SEO

01:09:20

Hannes & Carina: support is within the 1st package, and and the others all the same? Or

01:09:26

Hannes & Carina: or would would we need a special SEO expert to pay extra.

01:09:34

James Redenbaugh: I wouldn't recommend doing too much SEO initially. It's

01:09:41

James Redenbaugh: It's a deep

01:09:43

James Redenbaugh: rabbit hole, and you only get so much results, and especially, and and the field is shifting so much right now with AI. It's really

01:09:53

James Redenbaugh: there's no it. It's so different now. There's no

01:09:58

James Redenbaugh: experts, because nobody's had time to to really understand. And and traditional searches are, and

01:10:10

James Redenbaugh: becoming a thing in the past. And so the most important thing to do is set up the pages such that they're

01:10:20

James Redenbaugh: easily understood by search engines and and and make it so that

01:10:30

James Redenbaugh: there's nothing on the site that deprioritizes

01:10:35

James Redenbaugh: the search results. If people are searching for you especially, or if they're searching for

01:10:42

James Redenbaugh: the kind of thing you're offering.

01:10:45

James Redenbaugh: So we do that by making sure the right. Meta. Information is

01:10:52

James Redenbaugh: in the page, and there's, you know, proper titling on things, and then also using

01:10:59

James Redenbaugh: the right headlines in the right ways on the page. But also things like mobile responsiveness and page speed affect search results and accessibility features. So actually making sure that the text is readable and clear, and has high contrast. Ratios and things like that affect search search results. So it's it's integrated into everything we do. But we don't.

01:11:29

James Redenbaugh: we don't take a deep dive into it where we're not really looking at

01:11:35

James Redenbaugh: specific keywords and trying to target those things and stuff like that. Cause it's

01:11:40

James Redenbaugh: it's more important that that you just start using your website and creating content and and putting things out there.

01:11:52

James Redenbaugh: Because that's gonna serve you better, anyway than than trying to do a bunch of keyword research and

01:11:58

James Redenbaugh: and go after really specific search terms. Stuff like that.

01:12:02

Hannes & Carina: Okay? So as far as I understood, the the SEO is, is more outdated since

01:12:11

Hannes & Carina: since we have more intelligence working

01:12:19

Hannes & Carina: And so so so there's not much need for to to invest into SEO.

01:12:29

James Redenbaugh: I wouldn't recommend it.

01:12:31

Hannes & Carina: Yeah, because it's it's not. It's kind of it's not worth it anymore.

01:12:38

Hannes & Carina: Okay, so it's good that I never invested into it. It's so different now to Google. And then the AI is like giving you all the answers in a whole new way.

01:12:49

James Redenbaugh: Yeah.

01:12:50

James Redenbaugh: Yeah. And then you get the AI response, and then you get sponsored responses

01:12:56

James Redenbaugh: and then organic search results are way down the page, anyway. So.

01:13:00

Hannes & Carina: Okay, all right. So so then, then, I will delete that from my

01:13:07

Hannes & Carina: conditioning that I once heard. And

01:13:13

Hannes & Carina: okay, so, Carina, where's our list of of the questions we we just moved inside because it was getting too loud outside.

01:13:23

Hannes & Carina: So

01:13:25

Hannes & Carina: 2 things that just came to mind is, I don't know. I think we don't have too much time now. Right how much time do we have.

01:13:32

James Redenbaugh: Yeah, I've I've got to hop off into management.

01:13:35

Hannes & Carina: Yes.

01:13:35

James Redenbaugh: To the next meeting.

01:13:36

Hannes & Carina: We can also just discuss that on Whatsapp. It's

01:13:40

Hannes & Carina: like, it's it was just about now the integration of the Institute and the crazy Yogi Academy. If we.

01:13:46

James Redenbaugh: And.

01:13:47

Hannes & Carina: How much we need to discuss that now about the structure, but we can feel into that ourselves more deeply, and discuss that also in voice notes, or our next call.

01:13:58

James Redenbaugh: Yeah. Why don't you share with me on

01:14:01

James Redenbaugh: on Whatsapp? What you're thinking around that? And

01:14:04

Hannes & Carina: Yes.

01:14:05

James Redenbaugh: And we'll pick up where we left off on our next call.

01:14:08

Hannes & Carina: Yes, and it's also great that you speak to Audrey. It sounds sounds great to maybe have her on board with with some

01:14:16

Hannes & Carina: projects.

01:14:17

James Redenbaugh: Wonderful. Yeah, I'm talking to her tomorrow, and I'll

01:14:22

James Redenbaugh: I'll let her know about you guys and and what we're thinking. We'll get her take on things.

01:14:27

Hannes & Carina: Right cool. So so she has some spiritual experience like meditation, or what.

01:14:35

James Redenbaugh: She does definitely. Yeah, she works with a lot of conscious clients.

01:14:40

Hannes & Carina: Yes, and and she herself has also experienced like.

01:14:45

Hannes & Carina: has been following spiritual paths or.

01:14:49

James Redenbaugh: Yes, yeah, definitely.

01:14:51

Hannes & Carina: Okay, cool.

01:14:53

Hannes & Carina: Yeah, then, anything else important. Otherwise, we we continue on Whatsapp.

01:15:05

Hannes & Carina: like you you mentioned on this weekend. You're you're pretty busy. But but if we might, do you think we might need another call

01:15:14

Hannes & Carina: before the weekend, or like, what do you think are the next steps. Now, how do we move ahead?

01:15:21

James Redenbaugh: Yeah. So you can pick a package on the on the proposal, and then I'll propose a a timeline like a high level timeline, and then we can schedule

01:15:32

James Redenbaugh: schedule out calls the next few weeks.

01:15:38

Hannes & Carina: Yes, and and if we probably we will just go for the for the simple package.

01:15:46

Hannes & Carina: and and we could still, if if we, as far as I understand you, we don't have any

01:15:54

Hannes & Carina: cons now by choosing it, because we can. Still, if we realize within the next weeks we still need a bigger package, we can still up upgrade it. And so so that's the most the quickest way. Just to start with. This was a simple

01:16:12

Hannes & Carina: package, and then we still have the flexibility. If we need more, we, we can add.

01:16:18

James Redenbaugh: Yes, it may. It may mean we have to take more time, because we'll fill our time with other things.

01:16:28

James Redenbaugh: and so, if you know, if you end up wanting a lot more, we we may need to push out our our launch date.

01:16:37

James Redenbaugh: But that's right. We can. If you guys need more support, more support is always available.

01:16:45

Hannes & Carina: Yes, but but probably, since our goal is, we want to. You know.

01:16:51

Hannes & Carina: launch a simple or, you know, a great and simple website as soon as possible. The simple package makes sense.

01:17:00

Hannes & Carina: And so and and still afterwards, we can add more and more with with you guys in the in the following month is.

01:17:10

James Redenbaugh: Yep, that's right.

01:17:13

Hannes & Carina: Okay.

01:17:15

James Redenbaugh: Yep.

01:17:15

Hannes & Carina: Cool.

01:17:17

James Redenbaugh: Looks happy. Are are you happy?

01:17:21

James Redenbaugh: I'm happy. Yes, right on, mute.

01:17:24

James Redenbaugh: I've got folks in my in my waiting room here, so I'll I'll talk to you guys soon.

01:17:29

Hannes & Carina: Alright! Thank you so much. Much. Love having a wonderful day. You, too.

01:17:33

James Redenbaugh: Take care!