Dave Pendle
Send final version of lead magnet workbook to James (33:18)
Review and respond to proposal/specification from James (32:56)
James Redenbaugh
Create a specification of proposed work with costs (32:57)
Review website analytics to understand current traffic patterns (24:31)
Listen to Dave's podcast to better understand content (35:28)
Send information about the monthly work model (29:30)
Andy Bittner
Collaborate with James on developing strategic recommendations (25:32)
Work on ideas for integrating lead magnet into all content (35:05)
The Strategy Consultation Meeting, titled "Generative You Check in," focused on Dave Pendle, a sole business owner from the Netherlands, who aims to enhance his offerings, including the 'Phenomenal Conversations' podcast. The meeting addressed current challenges such as the need to capture emails, convert leads, and develop 'micro offerings' between free content and expensive courses, as Dave's existing promotion primarily relies on LinkedIn. Content performance analysis revealed low podcast metrics and a lack of visibility for website links, indicating the need for a more robust promotion strategy. A new lead magnet, 'Five Routes to Regenerative Worlding,' was introduced to bridge connections with new audiences, and discussions included optimizing Dave's online presence across platforms. Given his limited budget of €1,000, strategic proposals were made that encompassed high-level reviews, social media strategies, and lead magnet integration. Action items were assigned to both Dave and consultation team members to move forward with the proposed strategic initiatives and ensure effective implementation.<p>The Strategy Consultation Meeting, titled "Generative You Check in," focused on Dave Pendle, a sole business owner from the Netherlands, who aims to enhance his offerings, including the 'Phenomenal Conversations' podcast. The meeting addressed current challenges such as the need to capture emails, convert leads, and develop 'micro offerings' between free content and expensive courses, as Dave's existing promotion primarily relies on LinkedIn. Content performance analysis revealed low podcast metrics and a lack of visibility for website links, indicating the need for a more robust promotion strategy. A new lead magnet, 'Five Routes to Regenerative Worlding,' was introduced to bridge connections with new audiences, and discussions included optimizing Dave's online presence across platforms. Given his limited budget of €1,000, strategic proposals were made that encompassed high-level reviews, social media strategies, and lead magnet integration. Action items were assigned to both Dave and consultation team members to move forward with the proposed strategic initiatives and ensure effective implementation.</p><p>
<b>Dave Pendle</b>
Send final version of lead magnet workbook to James (33:18)
Review and respond to proposal/specification from James (32:56)
<b>James Redenbaugh</b>
Create a specification of proposed work with costs (32:57)
Review website analytics to understand current traffic patterns (24:31)
Listen to Dave's podcast to better understand content (35:28)
Send information about the monthly work model (29:30)
<b>Andy Bittner</b>
Collaborate with James on developing strategic recommendations (25:32)
Work on ideas for integrating lead magnet into all content (35:05)
</p>
https://app.fireflies.ai/view/Generative-You-Check-in::01JTXM2BCGTZSZJG1GY418Q1ZJ